Pathway II: descriptions and examples
| Pathway II: From immediate losses to survival-oriented actions | ||
|---|---|---|
| Label | Description | Example |
| Timing of the loss: Immediate | The experience of immediate and significant revenue related loss(es) | “[We] got the message about the pandemic and one week later, everything, all the bookings were canceled by the customer. So, it has been a tough period for me.” (#2) |
| “Actually [the effects of the pandemic] came really sudden for us because all the people showed up until the middle of March and then suddenly… it was canceled all at once.” (#14) | ||
| “Everyone shut it down. You weren't allowed to visit them. You weren't allowed to have lunch with them or even all the lunch places shut it down and everything. So, it was difficult to get in contact with people and discuss what, how can we help you and how can we make the best of this situation? This was tough.” (#15) | ||
| Sensemaking: Defense | Understanding the adverse event as something that must be fought | “You still have salaries that you need to pay … So, what can you do? You just have to accept it, even if you don't like it because it affects my own business very much, of course, because you still have to pay taxes. I have a car; a minibus and I have to pay for it.” (#2) |
| “We haven't [developed any new services or products] because we don't have customers … There is no point for us to offer [our services] if there is nobody … It helped us a lot to [shorten the contracts for staff and apply for government support], thus we are still surviving.” (#14) | ||
| Regulatory focus adjustment: Major | Comprehensive alterations of the entrepreneur's current central points of attraction, attention, or activity | “It's almost, in some ways in the real world, we can't control what happens in the next three months or six months. But if, at least we can make sure we're well prepared for beyond that when things do start to … When travel picks up again. I considered looking for a different job to get some extra money coming in.” (#16) |
| “I don't want to lose the money, so I've been [very safe]. I wanted to be safe so that I can survive this part, I don't want to spend my money. It's not so easy to spend all your money when [there are no customers], for example. I want to be safe so that I can [use them later instead]. In the meantime, I can do something else, [have some side job].” (#2) | ||
| Actions: Survival-oriented | Engagement in actions oriented towards business survival | “The structure of our company doesn't really give any options for different things than tourism actually. But we started instead of just offering travels, we wanted to offer courses for people … This sustainability program [was] relatively cheap if you don't contact experts. So, we did all the work with Googling and this ourselves, which just meant that it costs a lot of time, but very little money …” (#14) |
| “[I have not adjusted our offer in any way during this time.] I still have the same activities … [We have not developed any new services or products]. [Mainly because] we don't have any customers.” (#2) | ||
| “We have established a couple of contacts in different countries [which we did not target prior to the pandemic]. Although there still aren't any confirmed bookings [coming from this new cooperation], there might be.” (#16) | ||
| Pathway II: From immediate losses to survival-oriented actions | ||
|---|---|---|
| Label | Description | Example |
| The experience of immediate and significant revenue related loss(es) | “[We] got the message about the pandemic and one week later, everything, all the bookings were canceled by the customer. So, it has been a tough period for me.” (#2) | |
| “Actually [the effects of the pandemic] came really sudden for us because all the people showed up until the middle of March and then suddenly… it was canceled all at once.” (#14) | ||
| “Everyone shut it down. You weren't allowed to visit them. You weren't allowed to have lunch with them or even all the lunch places shut it down and everything. So, it was difficult to get in contact with people and discuss what, how can we help you and how can we make the best of this situation? This was tough.” (#15) | ||
| Understanding the adverse event as something that must be fought | “You still have salaries that you need to pay … So, what can you do? You just have to accept it, even if you don't like it because it affects my own business very much, of course, because you still have to pay taxes. I have a car; a minibus and I have to pay for it.” (#2) | |
| “We haven't [developed any new services or products] because we don't have customers … There is no point for us to offer [our services] if there is nobody … It helped us a lot to [shorten the contracts for staff and apply for government support], thus we are still surviving.” (#14) | ||
| Comprehensive alterations of the entrepreneur's current central points of attraction, attention, or activity | “It's almost, in some ways in the real world, we can't control what happens in the next three months or six months. But if, at least we can make sure we're well prepared for beyond that when things do start to … When travel picks up again. I considered looking for a different job to get some extra money coming in.” (#16) | |
| “I don't want to lose the money, so I've been [very safe]. I wanted to be safe so that I can survive this part, I don't want to spend my money. It's not so easy to spend all your money when [there are no customers], for example. I want to be safe so that I can [use them later instead]. In the meantime, I can do something else, [have some side job].” (#2) | ||
| Engagement in actions oriented towards business survival | “The structure of our company doesn't really give any options for different things than tourism actually. But we started instead of just offering travels, we wanted to offer courses for people … This sustainability program [was] relatively cheap if you don't contact experts. So, we did all the work with Googling and this ourselves, which just meant that it costs a lot of time, but very little money …” (#14) | |
| “[I have not adjusted our offer in any way during this time.] I still have the same activities … [We have not developed any new services or products]. [Mainly because] we don't have any customers.” (#2) | ||
| “We have established a couple of contacts in different countries [which we did not target prior to the pandemic]. Although there still aren't any confirmed bookings [coming from this new cooperation], there might be.” (#16) | ||