Case study participants basic information
| Case 1 | Case 2 | Case 3 | Case 4 | Case 5 | Case 6 | |
|---|---|---|---|---|---|---|
| Individuals traits | ||||||
| Name | Marius | Brian | Mikko | Paulo | José | André |
| Nationality | Danish | Danish | Finnish | Portuguese | Portuguese | Portuguese |
| Age | 25 | 26 | 27 | 49 | 48 | 35 |
| Education level | High school | Bachelor degree | Bachelor degree | Master degree | MBA | Master degree |
| Business that failed | ||||||
| Business area | Medical/cosmetics | Food cutlery | Food services | Leisure activities | Sound engineering | Automation engineering |
| Investment | €300 thousand | €7 thousand | n/a | n/a | €300 thousand | n/a |
| Year started | 2007 | 2005 | 2008 | 1998 | 2007 | 2007 |
| Year closed | 2013 | 2006 | 2009 | Undefined (but closer to 2007) | 2013 | Undefined (but closer to 2011) |
| Current business | ||||||
| Business area | Consumer electronics | Consultancy and education | Business events operator | Wearable devices (manufacture of electrical equipment) | Consumer sound engineering | Retail consulting |
| Investment | n/a | Residual | n/a | €4.5 million | n/a | €500 thousand |
| Year started | 2012 | 2010 | 2009 | 2007 | 2004 | 2011 |
| Previous year revenue | €1.1 million (Crowdfunded) | €40 thousand | €2.9 million | Undisclosed | Undisclosed | Undisclosed (positive) |
| Interview | ||||||
| Interview date | 6/6/2014 | 3/25/2014 | 3/11/2014 | 2/27/2014 | 6/2/2014 | 5/26/2014 |
| Duration (minutes/hours) | 50 m | 1 h | 1 h | 2 h | 50 m | 45 m |
| Case 1 | Case 2 | Case 3 | Case 4 | Case 5 | Case 6 | |
|---|---|---|---|---|---|---|
| Name | Marius | Brian | Mikko | Paulo | José | André |
| Nationality | Danish | Danish | Finnish | Portuguese | Portuguese | Portuguese |
| Age | 25 | 26 | 27 | 49 | 48 | 35 |
| Education level | High school | Bachelor degree | Bachelor degree | Master degree | MBA | Master degree |
| Business area | Medical/cosmetics | Food cutlery | Food services | Leisure activities | Sound engineering | Automation engineering |
| Investment | €300 thousand | €7 thousand | n/a | n/a | €300 thousand | n/a |
| Year started | 2007 | 2005 | 2008 | 1998 | 2007 | 2007 |
| Year closed | 2013 | 2006 | 2009 | Undefined (but closer to 2007) | 2013 | Undefined (but closer to 2011) |
| Business area | Consumer electronics | Consultancy and education | Business events operator | Wearable devices (manufacture of electrical equipment) | Consumer sound engineering | Retail consulting |
| Investment | n/a | Residual | n/a | €4.5 million | n/a | €500 thousand |
| Year started | 2012 | 2010 | 2009 | 2007 | 2004 | 2011 |
| Previous year revenue | €1.1 million (Crowdfunded) | €40 thousand | €2.9 million | Undisclosed | Undisclosed | Undisclosed (positive) |
| Interview date | 6/6/2014 | 3/25/2014 | 3/11/2014 | 2/27/2014 | 6/2/2014 | 5/26/2014 |
| Duration (minutes/hours) | 50 m | 1 h | 1 h | 2 h | 50 m | 45 m |
Note: n/a, not available
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