Results from the literature review on remanufactured products from the consumer's perspective
| Authors | Theory | Method | DV(s) | Key findings | Product type | Channel type |
|---|---|---|---|---|---|---|
| Abbey et al. (2015a) | Consumer preferences based on economic utility theory | Experimental study | Attractiveness preference ratings | The article empirically tests the existence of different consumer segments with various preferences for new and remanufactured products. The identification of these segments led to the counterintuitive finding that the price of new products should rise when remanufactured products enter the market. | Technology, household and personal care | Not specified |
| Abbey et al. (2015b) | Consumer preferences based on economic theory | Experimental study | Attractiveness preference ratings | The study examined remanufactured product perceptions manipulating price discount and brand equity. The results indicate that discounting had a consistently positive, linear effect on remanufactured product attractiveness. On the other hand, the brand equity manipulation proved less important to consumers than specific remanufactured product quality perceptions. The results also show that green consumers typically found remanufactured products significantly more attractive | Technology, household and personal care products | Not specified |
| Abbey et al. (2017) | Link between CLSC literature and the field of decision theory under risk and uncertainty | Survey and experimental studies | Willingness-to-pay | The study empirically verifies the significance and distribution of discount factors for remanufactured electronics products among consumers | Technology (Apple I-Phone) | Not specified |
| De Vicente Bittar (2018) | Signaling theory | Experimental study | Purchase intention | The study determines that brand equity plays a role in leveraging remanufactured products, even though it is associated with price setting | Technology (laptop) | Not specified |
| Gaur et al. (2018) | Cultural divergence theory (CDT) and cultural crossvergence theory (CCT) | In-depth interviews | Purchase intention | The manuscript identifies cross-cultural differences for reconstructed products in two countries, USA and India | NA | Not specified |
| Hazen et al. (2012) | Ambiguity aversion theory | Survey | Willingness-to-pay | This article asserts that the consumer's willingness to pay for remanufactured products is affected by the perception of quality of remanufactured products | Personal electronics; home or business electronics, industrial items; vehicle parts | Not specified |
| Hazen et al. (2017a) | Signaling theory | Survey | Purchase intention | This study expands the perceived quality of remanufactured products construct and associated measures | Personal electronics; industrial items; vehicle parts | Not specified |
| Hazen et al. (2017b) | Push–pull–mooring (PPM) theory | Survey | Switching intention | The outcomes advice that consumers' attitude toward remanufactured products plays an important role in predicting consumer switching behavior | Technology (laptop) | Not specified |
| Jiménez-Parra et al. (2014) | Theory of planned behavior | Survey | Purchase intention | This paper investigates the main determinants of the purchase intentions of potential consumers, consisting of attitude toward remanufactured products, subjective norms, marketing mix variables and motivations to buy a remanufactured product | Technology (laptop) | Not specified |
| Khor and Hazen (2017) | Theory of planned behavior | Survey | Purchase intention vs. actual purchase behavior | This study researches how consumer attitude, subjective norms and perceived behavioral control affect consumer intention to purchase remanufactured consumer electronic products | Electronic and electrical equipment | Not specified |
| Michaud and Leerena (2011) | Not specified | Experiment al auctions | Willingness-to-pay | This paper suggests that consumers evaluate remanufactured products less than conventional products, unless they are advised about their corresponding environmental impact | Technology (camera) | Not specified |
| Mugge et al. (2017) | Engel, Kollatt, & Blackwell (EKB) decision-making model, the Theory of perceived risk, and perceived benefit | Survey | Purchase intention | This article investigates consumer response toward refurbished smartphones and the impact of different incentives for different customer groups | Technology (smartphone) | Not specified |
| Neto et al. (2016) | Information asymmetry | Ebay data set | Willingness-to-pay | The outcomes suggest that remanufacturing does not increase consumer WTP related to used products and that consumers do not consider remanufactured and new products as perfect substitutes | Technology (Ipod) | Online |
| Russo et al. (2019) | Prospect theory | Survey | Purchase intention, willingness-to-pay and switching intention | The findings show no evidence of the impact of product involvement and gender on the dependent variables, while a significant effect was found for green self-identity, attitude toward bio-based product, age and past purchase experience of green products | Furniture products (chairs) | Not specified |
| Vafadarnikjoo et al. (2018) | Neutrosophic set theory | Survey | Purchase intention | This paper investigates the leading motivational drivers for purchasing a remanufactured bike based on consumers' and experts' point of view | Bike | Not specified |
| van Weeldend et al. (2016) | Theory of risk categorization | Interviews | Consumer's acceptance of refurbished products | This article determines the main drivers influencing the consumer's acceptance of a refurbished mobile phone. The results suggest that the majority of consumers do not consider a refurbished item because of a lack of awareness and a misunderstanding of what refurbishment actually means | Technology (mobile phone) | Not specified |
| Wang et al. (2013) | Theory of perceived risk, theory of planned behavior | Survey | Purchase intention | This article identifies several determinants' influence on purchase intention for remanufactured products, in particular attitude, followed by perceived behavioral control, and indirectly by perceived risk, perceived benefit and product knowledge which are mediated by attitude | Automobile parts | Not specified |
| Wang et al. (2018a) | Diffusion of innovation theory | Survey | Purchase intention | Findings suggest that perceived risk partially mediates the relationship between perceived quality and perceived value | Automobile parts | Not specified |
| Wang et al. (2018b) | Regulatory focus theory | Survey | Purchase intention | This paper explores how the information regarding green attributes of remanufacturing products and green certification plays a role in influencing consumer perceptions | Automobile parts | Not specified |
| Xu et al. (2017) | Utility theory, transaction cost theory and market signal theory | Ebay auction data set and fixed price dataset | Willingness-to-pay | This article studies how e-service offerings in four online transaction phases affect customers' willingness-to-pay for remanufactured products in both auctions and fixed-price transactions | Technology (Apple iPad 2) | Online |
| Authors | Theory | Method | DV(s) | Key findings | Product type | Channel type |
|---|---|---|---|---|---|---|
| Consumer preferences based on economic utility theory | Experimental study | Attractiveness preference ratings | The article empirically tests the existence of different consumer segments with various preferences for new and remanufactured products. The identification of these segments led to the counterintuitive finding that the price of new products should rise when remanufactured products enter the market. | Technology, household and personal care | Not specified | |
| Consumer preferences based on economic theory | Experimental study | Attractiveness preference ratings | The study examined remanufactured product perceptions manipulating price discount and brand equity. The results indicate that discounting had a consistently positive, linear effect on remanufactured product attractiveness. On the other hand, the brand equity manipulation proved less important to consumers than specific remanufactured product quality perceptions. The results also show that green consumers typically found remanufactured products significantly more attractive | Technology, household and personal care products | Not specified | |
| Link between CLSC literature and the field of decision theory under risk and uncertainty | Survey and experimental studies | Willingness-to-pay | The study empirically verifies the significance and distribution of discount factors for remanufactured electronics products among consumers | Technology (Apple I-Phone) | Not specified | |
| Signaling theory | Experimental study | Purchase intention | The study determines that brand equity plays a role in leveraging remanufactured products, even though it is associated with price setting | Technology (laptop) | Not specified | |
| Cultural divergence theory (CDT) and cultural crossvergence theory (CCT) | In-depth interviews | Purchase intention | The manuscript identifies cross-cultural differences for reconstructed products in two countries, USA and India | NA | Not specified | |
| Ambiguity aversion theory | Survey | Willingness-to-pay | This article asserts that the consumer's willingness to pay for remanufactured products is affected by the perception of quality of remanufactured products | Personal electronics; home or business electronics, industrial items; vehicle parts | Not specified | |
| Signaling theory | Survey | Purchase intention | This study expands the perceived quality of remanufactured products construct and associated measures | Personal electronics; industrial items; vehicle parts | Not specified | |
| Push–pull–mooring (PPM) theory | Survey | Switching intention | The outcomes advice that consumers' attitude toward remanufactured products plays an important role in predicting consumer switching behavior | Technology (laptop) | Not specified | |
| Theory of planned behavior | Survey | Purchase intention | This paper investigates the main determinants of the purchase intentions of potential consumers, consisting of attitude toward remanufactured products, subjective norms, marketing mix variables and motivations to buy a remanufactured product | Technology (laptop) | Not specified | |
| Theory of planned behavior | Survey | Purchase intention vs. actual purchase behavior | This study researches how consumer attitude, subjective norms and perceived behavioral control affect consumer intention to purchase remanufactured consumer electronic products | Electronic and electrical equipment | Not specified | |
| Not specified | Experiment al auctions | Willingness-to-pay | This paper suggests that consumers evaluate remanufactured products less than conventional products, unless they are advised about their corresponding environmental impact | Technology (camera) | Not specified | |
| Engel, Kollatt, & Blackwell (EKB) decision-making model, the Theory of perceived risk, and perceived benefit | Survey | Purchase intention | This article investigates consumer response toward refurbished smartphones and the impact of different incentives for different customer groups | Technology (smartphone) | Not specified | |
| Information asymmetry | Ebay data set | Willingness-to-pay | The outcomes suggest that remanufacturing does not increase consumer WTP related to used products and that consumers do not consider remanufactured and new products as perfect substitutes | Technology (Ipod) | Online | |
| Prospect theory | Survey | Purchase intention, willingness-to-pay and switching intention | The findings show no evidence of the impact of product involvement and gender on the dependent variables, while a significant effect was found for green self-identity, attitude toward bio-based product, age and past purchase experience of green products | Furniture products (chairs) | Not specified | |
| Neutrosophic set theory | Survey | Purchase intention | This paper investigates the leading motivational drivers for purchasing a remanufactured bike based on consumers' and experts' point of view | Bike | Not specified | |
| Theory of risk categorization | Interviews | Consumer's acceptance of refurbished products | This article determines the main drivers influencing the consumer's acceptance of a refurbished mobile phone. The results suggest that the majority of consumers do not consider a refurbished item because of a lack of awareness and a misunderstanding of what refurbishment actually means | Technology (mobile phone) | Not specified | |
| Theory of perceived risk, theory of planned behavior | Survey | Purchase intention | This article identifies several determinants' influence on purchase intention for remanufactured products, in particular attitude, followed by perceived behavioral control, and indirectly by perceived risk, perceived benefit and product knowledge which are mediated by attitude | Automobile parts | Not specified | |
| Diffusion of innovation theory | Survey | Purchase intention | Findings suggest that perceived risk partially mediates the relationship between perceived quality and perceived value | Automobile parts | Not specified | |
| Regulatory focus theory | Survey | Purchase intention | This paper explores how the information regarding green attributes of remanufacturing products and green certification plays a role in influencing consumer perceptions | Automobile parts | Not specified | |
| Utility theory, transaction cost theory and market signal theory | Ebay auction data set and fixed price dataset | Willingness-to-pay | This article studies how e-service offerings in four online transaction phases affect customers' willingness-to-pay for remanufactured products in both auctions and fixed-price transactions | Technology (Apple iPad 2) | Online |
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