Table 6

Structural model (direct and interaction effects on intention to buy mobile)

ModelsModel 1Model 2Model 3
Direct effectsβtβtβt
Control variables      
Age → Intention to buy using a mobile app−0.0970.2760.0150.580.0130.48
Sex → Intention to buy using a mobile app0.0280.600−0.0251.04−0.0100.41
Main effects      
Focussed attention → Shopping engagement  0.190**5.780.200**5.73
Shopping enjoyment → Shopping engagement  0.352**10.820.351**9.97
Socialness → Shopping engagement  0.107**2.720.094*2.29
Shopping gamification → Shopping engagement  0.234**5.470.241**5.46
Shopping engagement → Intention to buy using a mobile app  0.327**10.600.333**9.92
Previous online shopping experience → Intention to buy using a mobile app  0.451**14.320.433**13.21
Interaction effect      
Previous online shopping experience x Shopping engagement → Intention to buy using a mobile app    0.066**2.62
R2 (intention to buy using a mobile app) 0.010 0.420 0.494
Δ R2   0.410 0.074
SRMR   0.055 0.056
NFI   0.873 0.872

Note(s): *: p < 0.05; **: p < 0.01

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