Table 5

PLS-MGA

PathsOccasional (n = 451)Regular (n = 452)Differencep-value
Stand. Coeft-StatStand. Coeft-Stat
Price → Attitude0.165**2.870.194**3.94−0.0290.348
Time → Attitude0.135*2.140.154**3.17−0.0200.397
Security → Attitude0.0581.240.135**2.84−0.0770.125
Delivery → Attitude0.199*2.300.201**3.97−0.0010.486
Post Sale → Attitude0.0781.310.089+1.72−0.0100.444
Attitude → Intention0.346**7.020.459**10.59−0.113*0.043
Age → Intention−0.0020.030.0521.36−0.0210.342
Sex → Intention0.0220.50−0.070+1.770.092+0.063
 R2Atti = 0.236
Q2Atti = 0.177
 R2Atti = 0.305
Q2Atti = 0.230
   
 R2Inten = 0.122
Q2Inten = 0.076
 R2Inten = 0.216
Q2Inten = 0.138
   

Note(s): Occasional: occasional mobile shoppers; Regular: regular mobile shoppers

+: significant at 90%; *: at 95%; ** at 99%

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