Step 2 – Descriptive statistics and discriminant validity results of the first-order measurement model
| M | SD | 1 | 2 | 3 | 4 | 5 | 6 | 7 | |
|---|---|---|---|---|---|---|---|---|---|
| 1. FApCESI | 5.55 | 1.41 | 0.815 | ||||||
| 2. FAdCESI | 5.67 | 1.20 | 0.586*** | 0.817 | |||||
| 3. Social Benefits | 5.45 | 1.54 | 0.742*** | 0.526*** | 0.882 | ||||
| 4. Daily Activities | 5.65 | 1.54 | 0.481*** | 0.370*** | 0.506*** | 0.904 | |||
| 5. Consumption Habits/Decisions | 4.82 | 1.55 | 0.522*** | 0.405*** | 0.511*** | 0.832*** | 0.853 | ||
| 6. High Involvement Consumption Decisions | 4.95 | 1.58 | 0.566*** | 0.420*** | 0.550*** | 0.764*** | 0.833*** | 0.874 | |
| 7. Economic Benefits | 6.17 | 1.19 | 0.502*** | 0.481*** | 0.527*** | 0.500*** | 0.481*** | 0.484*** | 0.836 |
| M | SD | 1 | 2 | 3 | 4 | 5 | 6 | 7 | |
|---|---|---|---|---|---|---|---|---|---|
| 1. FApCESI | 5.55 | 1.41 | |||||||
| 2. FAdCESI | 5.67 | 1.20 | 0.586*** | ||||||
| 3. Social Benefits | 5.45 | 1.54 | 0.742*** | 0.526*** | |||||
| 4. Daily Activities | 5.65 | 1.54 | 0.481*** | 0.370*** | 0.506*** | ||||
| 5. Consumption Habits/Decisions | 4.82 | 1.55 | 0.522*** | 0.405*** | 0.511*** | 0.832*** | |||
| 6. High Involvement Consumption Decisions | 4.95 | 1.58 | 0.566*** | 0.420*** | 0.550*** | 0.764*** | 0.833*** | ||
| 7. Economic Benefits | 6.17 | 1.19 | 0.502*** | 0.481*** | 0.527*** | 0.500*** | 0.481*** | 0.484*** |
Note(s): FApCESI = Fans' Approval of Club Pro-Environmental Sustainability Initiatives; FAdCESI = Fans' Adherence to Club Pro-Environmental Sustainability Initiatives. Square root of the AVE on the diagonal to test discriminant validity (Fornell and Larcker, 1981); ***p < 0.001
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