Statistical significance of structural relationships
| Hypothesis | β | t (Sig.) | Confidence interval (95%) | |
|---|---|---|---|---|
| 5% | 95% | |||
| H1: Motivations → Satisfaction | 0.233*** | 7.812 (0.000) | 0.176 | 0.272 |
| H2: Perceived value → Satisfaction | 0.358*** | 13.486 (0.000) | 0.317 | 0.404 |
| H3: Perceived value → Loyalty | 0.124*** | 5.064 (0.000) | 0.086 | 0.166 |
| H4: Satisfaction → Loyalty | 0.652*** | 22.994 (0.000) | 0.604 | 0.697 |
| Hypothesis | t (Sig.) | Confidence interval (95%) | ||
|---|---|---|---|---|
| 0.233*** | 7.812 (0.000) | 0.176 | 0.272 | |
| 0.358*** | 13.486 (0.000) | 0.317 | 0.404 | |
| 0.124*** | 5.064 (0.000) | 0.086 | 0.166 | |
| 0.652*** | 22.994 (0.000) | 0.604 | 0.697 | |
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