Table 2

Initial items

ItemStatements
1Comfortable seats and tables
2Attractive place and pleasant atmosphere
3Well-painted walls and proper lighting
4Attractive exterior signs and appearance
5Comfortable indoor temperature
6Menu board and promotional displays easy to read and understand
7Attractive product exhibition
8Clean and well-maintained rest rooms
9Functional and easily-accessed service bar
10Clean and well-maintained restaurant
11Proper service time (order preparation)
12Enough staff to attend to consumers
13Experienced and well-trained employees
14Staff have a pleasant attitude
15Staff have a clean and well-groomed look
16Staff are dynamic and friendly
17Staff offer upselling options
18Fresh and properly cooked food
19Delicious and tasty food
20Sufficient variety of choices on the menu
21Practical and hygienic food packaging

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