Measurement properties of constructs for desktop group
| Mean | SD | 3D | Col. | Con. | Eng. | Enj. | Gra. | Hed. | PI | Sat. | Sim. | Uti. | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 3D authenticity | 5.83 | 1.43 | (0.93) | ||||||||||
| Colour | 6.30 | 1.40 | 0.22 | (0.97) | |||||||||
| Control | 5.95 | 1.29 | 0.09 | 0.33 | (0.99) | ||||||||
| Engagement | 2.10 | 1.34 | 0.16 | 0.09 | 0.04 | (0.75) | |||||||
| Enjoyment | 2.27 | 1.53 | 0.41 | 0.14 | 0.05 | 0.33 | (0.62) | ||||||
| Graphic | 6.27 | 1.40 | 0.20 | 0.94 | 0.29 | 0.12 | 0.14 | (0.99) | |||||
| Hedonic value | 5.35 | 1.52 | 0.09 | 0.07 | 0.01 | 0.15 | 0.37 | 0.08 | (0.81) | ||||
| Purchase intention | 5.61 | 1.50 | 0.11 | 0.04 | 0.01 | 0.17 | 0.19 | 0.06 | 0.17 | (0.68) | |||
| Satisfaction | 5.97 | 1.44 | 0.23 | 0.19 | 0.09 | 0.40 | 0.37 | 0.19 | 0.18 | 0.22 | (0.74) | ||
| Simulated experience | 6.05 | 1.00 | 0.41 | 0.84 | 0.62 | 0.14 | 0.22 | 0.81 | 0.08 | 0.06 | 0.24 | (0.63) | |
| Utilitarian value | 5.65 | 1.56 | 0.39 | 0.09 | 0.03 | 0.15 | 0.27 | 0.10 | 0.17 | 0.34 | 0.21 | 0.17 | (0.93) |
| Mean | SD | 3D | Col. | Con. | Eng. | Enj. | Gra. | Hed. | PI | Sat. | Sim. | Uti. | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 3D authenticity | 5.83 | 1.43 | (0.93) | ||||||||||
| Colour | 6.30 | 1.40 | 0.22 | (0.97) | |||||||||
| Control | 5.95 | 1.29 | 0.09 | 0.33 | (0.99) | ||||||||
| Engagement | 2.10 | 1.34 | 0.16 | 0.09 | 0.04 | (0.75) | |||||||
| Enjoyment | 2.27 | 1.53 | 0.41 | 0.14 | 0.05 | 0.33 | (0.62) | ||||||
| Graphic | 6.27 | 1.40 | 0.20 | 0.94 | 0.29 | 0.12 | 0.14 | (0.99) | |||||
| Hedonic value | 5.35 | 1.52 | 0.09 | 0.07 | 0.01 | 0.15 | 0.37 | 0.08 | (0.81) | ||||
| Purchase intention | 5.61 | 1.50 | 0.11 | 0.04 | 0.01 | 0.17 | 0.19 | 0.06 | 0.17 | (0.68) | |||
| Satisfaction | 5.97 | 1.44 | 0.23 | 0.19 | 0.09 | 0.40 | 0.37 | 0.19 | 0.18 | 0.22 | (0.74) | ||
| Simulated experience | 6.05 | 1.00 | 0.41 | 0.84 | 0.62 | 0.14 | 0.22 | 0.81 | 0.08 | 0.06 | 0.24 | (0.63) | |
| Utilitarian value | 5.65 | 1.56 | 0.39 | 0.09 | 0.03 | 0.15 | 0.27 | 0.10 | 0.17 | 0.34 | 0.21 | 0.17 | (0.93) |
Note: Values on diagonal are AVEs, whilst those below the diagonal are squared correlations
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