Table II Questionnaire measurement...

Table II

Questionnaire measurement scales and internal reliability of the constructs

Constructs	Original scales	Adapted questionnaire scales	Cronbach’s α	Item-total correlation
OSL	Steenkamp and Baumgartner (1995)	OSL1: I like to try new and different things rather than continue doing the same old things	0.856	0.685
		OSL2: I like a job that offers change, variety and travel, even if it involves some danger		0.651
		OSL3: I like continually changing activities		0.739
		OSL4: when things get boring, I like to find some new and unfamiliar experience		0.695
		OSL5: I prefer an unpredictable way of life, full of change, to a routine one		0.691
Imagery	Babin and Burns (1998), Walters et al. (2012)	MI1: many images come to my mind	0.929	0.813
		MI2: the mental images that come to mind are very clear		0.881
		MI3: the mental images that come to mind form a series of events in my mind which I am a part of		0.872
Presence	Novak et al. (2000)	P1: I forget about my immediate surroundings when I use Facebook	0.837	0.629
		P2: after using Facebook, I feel like I come back to the “real world” after a journey		0.722
		P3: when I use Facebook, I feel I am in a world created by Facebook pages and resources		0.676
		P4: when I use Facebook, my body is in the room, but my mind is inside the world created by the pages and resources I explore		0.764
Flow	Novak et al. (2000)	(Description of flow and instructions)
		F1: I have experienced flow on Facebook	0.883	0.795
		F2: most of the time I use Facebook I feel that I am in flow		0.775
		F3: in general, how frequently would you say you have experienced “flow” when using Facebook?		0.846
Engagement	McQuarrie and Munson (1992)	E1: is important	0.886	0.795
		E2: is relevant		0.779
		E3: means a lot to me		0.762
Attitude	Childers et al. (2001)	A1: inferior – superior	0.828	0.637
		A2: poor – excellent		0.695
		A3: not worthwhile – worthwhile		0.731
Intention to continue	Moon and Kim (2001)	IC1: I will use Facebook on a regular basis in the future	0.870	0.803
		IC2: I will frequently use Facebook in the future		0.816
		IC3: I will strongly recommend others to use Facebook		0.646

Constructs	Original scales	Adapted questionnaire scales	Cronbach’s α	Item-total correlation
OSL	Steenkamp and Baumgartner (1995)	OSL1: I like to try new and different things rather than continue doing the same old things	0.856	0.685
		OSL2: I like a job that offers change, variety and travel, even if it involves some danger		0.651
		OSL3: I like continually changing activities		0.739
		OSL4: when things get boring, I like to find some new and unfamiliar experience		0.695
		OSL5: I prefer an unpredictable way of life, full of change, to a routine one		0.691
Imagery	Babin and Burns (1998), Walters et al. (2012)	MI1: many images come to my mind	0.929	0.813
		MI2: the mental images that come to mind are very clear		0.881
		MI3: the mental images that come to mind form a series of events in my mind which I am a part of		0.872
Presence	Novak et al. (2000)	P1: I forget about my immediate surroundings when I use Facebook	0.837	0.629
		P2: after using Facebook, I feel like I come back to the “real world” after a journey		0.722
		P3: when I use Facebook, I feel I am in a world created by Facebook pages and resources		0.676
		P4: when I use Facebook, my body is in the room, but my mind is inside the world created by the pages and resources I explore		0.764
Flow	Novak et al. (2000)	(Description of flow and instructions)
		F1: I have experienced flow on Facebook	0.883	0.795
		F2: most of the time I use Facebook I feel that I am in flow		0.775
		F3: in general, how frequently would you say you have experienced “flow” when using Facebook?		0.846
Engagement	McQuarrie and Munson (1992)	E1: is important	0.886	0.795
		E2: is relevant		0.779
		E3: means a lot to me		0.762
Attitude	Childers et al. (2001)	A1: inferior – superior	0.828	0.637
		A2: poor – excellent		0.695
		A3: not worthwhile – worthwhile		0.731
Intention to continue	Moon and Kim (2001)	IC1: I will use Facebook on a regular basis in the future	0.870	0.803
		IC2: I will frequently use Facebook in the future		0.816
		IC3: I will strongly recommend others to use Facebook		0.646

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