Table 3

Daily abnormal returns (ARs) for boycott supporting firms

DayARt-testBoehmer et al. testSign test
−5−0.39%−1.05−1.61−1.64
−4−0.09%−0.23−0.72−0.87
−3−1.12%−3.24***−4.11***−3.18***
−2−0.43%−0.68−1.03−0.10
−1−0.10%−0.22−0.31−0.10
0−0.21%−0.50−0.38−0.10
11.28%2.59***2.55**2.99***
20.29%0.981.16−0.48
30.59%1.65*2.16**2.60***
40.52%1.141.591.45
5−0.39%−0.68−0.66−1.25

Note(s): This table shows the daily abnormal returns (ARs) for boycott supporting firms for each day of the event window. Day 0 is the announcement day (the day firms publicly announced their intention to support the campaign). The t statistic reflects a two-tailed test that the average abnormal returns are different from zero. ***, **, and * indicate statistical significance at the 1%, 5% and 10% level, respectively

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