Summary of measures for all variables in the model
| Variable | Measure/Definition | Source |
|---|---|---|
| Digital IQ | A firm’s digital transformation effort. It is measured by four indexes: site and commerce, digital marketing, mobile and social | Digital IQ Index from Gartner |
| Firm Innovativeness | Number of citations received for the patent that a firm holds | Patentsview.org |
| Data Breach Risk | Security incident in which sensitive, protected or confidential data is copied, transmitted, viewed, stolen or used by an individual unauthorized to do so | Privacy Rights Clearing House (PRC), ID Theft Center, and Verizon DBIR |
| Data Breach Severity | The number of records that were exposed during a specific data breach | Privacy Rights Clearing House (PRC), ID Theft Center and Verizon DBIR |
| Revenue | Cash and cash equivalents refer to the line item on the balance sheet that reports the value of a company's assets that are cash or can be converted into cash immediately | Compustat |
| Good Will | Goodwill is the value assigned to the name of a business, client relationship, employee morale and other related factors assumed to increase the earnings potential of the business | Compustat |
| Acquisitions | An acquisition cost also referred to as the cost of acquisition, is the total cost that a company recognizes on its books for property or equipment after adjusting for discounts, incentives, closing costs, and other necessary expenditures, but before sales taxes | Compustat |
| Variable | Measure/Definition | Source |
|---|---|---|
| Digital IQ | A firm’s digital transformation effort. It is measured by four indexes: site and commerce, digital marketing, mobile and social | Digital IQ Index from Gartner |
| Firm Innovativeness | Number of citations received for the patent that a firm holds | Patentsview.org |
| Data Breach Risk | Security incident in which sensitive, protected or confidential data is copied, transmitted, viewed, stolen or used by an individual unauthorized to do so | Privacy Rights Clearing House (PRC), ID Theft Center, and Verizon DBIR |
| Data Breach Severity | The number of records that were exposed during a specific data breach | Privacy Rights Clearing House (PRC), ID Theft Center and Verizon DBIR |
| Revenue | Cash and cash equivalents refer to the line item on the balance sheet that reports the value of a company's assets that are cash or can be converted into cash immediately | Compustat |
| Good Will | Goodwill is the value assigned to the name of a business, client relationship, employee morale and other related factors assumed to increase the earnings potential of the business | Compustat |
| Acquisitions | An acquisition cost also referred to as the cost of acquisition, is the total cost that a company recognizes on its books for property or equipment after adjusting for discounts, incentives, closing costs, and other necessary expenditures, but before sales taxes | Compustat |
Sharing content requires targeting cookies to be enabled. Please update your cookie preferences to use this feature.