Table 1

Methodology for service design

MethodologyStages1Organisation diagnosis2Measurement of results3Holistic organisational change4
New Service Development (NSD) (Yu and Sangiorgi, 2018)Design; Analysis; Development; LaunchPartially–ServicesNPartially–Services
Multilevel Service Design (MSD) (Patrício et al., 2011)Designing the service concepts; Designing the service system; Designing the service encounterPartially–ServicesNPartially–Services
Management and Interactions Design for Service (MINDS) (Grenha Teixeira et al., 2017)Management; Interaction DesignPartially–ServicesNPartially–Services
Service Design for Value Networks (SD4VN) (Patrício et al., 2018a, b)Mapping the Value Network; Understanding the experience, network goals, activities, and interactions of multiple actors; Designing the value network service concept and architecturePartially–ServicesNPartially–Services
Service Design Method for Companies Undergoing a Servitisation process (SDCS) (Lima and Teixeira, 2020)Exploration; Development; Pilot;
Implementation; Service management
Partially–ServicesNPartially–Services
Service Design for Business Process Reengineering (SD4BPR) (Banica and Patricio, 2020)Mapping the AS-IS process; Modelling the TO BE process; Exploring implementation possibilitiesPartially–ProcessNPartially–Processes

Note(s):1This column summarises the steps of the methodology; 2This column describes whether the method allows for understanding the organisation' structure, processes, or services prior to intervention (Yes, Y; No, N; Partially); 3This column describes whether the method allows to quantify the results obtained after the intervention (Yes, Y; No, N; Partially); 4This column describes whether the method causes organisational change in structure, processes, or services (Yes, Y; No, N; Partially)

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