Table 2

Improvements list to innovate

Perspective1Aim2Action3Priority4
HumanTo improve empathy treatment with parentsProvide better explanations of the exercises to be done at homeLevel 1
Improve access to materials required for the exercisesLevel 1
Improve assistance with exercises at homeLevel 1
To increase customer trustVideos of successful casesLevel 2
Website that publishes results/information about the processLevel 2
Self-help meetings between parentsLevel 2
Promote proper employee performanceLevel 2
Define a mechanism with which to establish the report delivery dateLevel 1
Assign a specific time to answer emailsLevel 1
BusinessTo improve the organisationDefine incentive policies for employeesLevel 2
Rethink the aims and viewsLevel 1
Define the organisational chart, roles, and functions associated with rolesLevel 1
To improve the follow-upClearly define the follow-up process for each specific customerLevel 2
Assign a specific employee to each customer (personalise)Level 2
Deliver answers more quicklyLevel 2
Define a mechanism to control/monitor tasks assigned to employeesLevel 2
Define a mechanism to track information exchanged with customersLevel 2
Improve the follow-up process from the initial contactLevel 1
Marketing strategiesEstablish a marketing plan, increase trust, and attract more clientsLevel 2
TechnologyTo improve the technological areaImprovement plan for all available technologiesLevel 2
Improve the appointment management mechanismLevel 2
Improve software (website, apps, etc.) using agile methodologiesLevel 1

Note(s):1This column shows the SD perspective to which each improvement belongs; 2This column shows what is intended to be achieved by implementing the improvement; 3This column shows the actions to be implemented; 4This column shows the actions priority order to be implemented, with level 1 being priority

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