Interview script
| Question | |
|---|---|
| 1 | Could you tell me how the innovation process / projects are structured in the company? Are methodologies, such as stage-gates and agile management, adopted? |
| 2 | Is that the way it always happens or there are specific situations in which this might change? (Could you mention an example?) |
| 3 | Does the company have a formal definition on incremental and radical innovation? (If not: what is your definition?) |
| 4 | What is your perception on the weight/relevance the company places on incremental and radical innovation? |
| 5 | Are there any radical projects in place? Give an example. If so, tell me this project's pathway: Where did it come from, how long it took to be implemented, the difficulties it faced. (In case it has not been concluded, what was the reason?) |
| 6 | If not, why does the company pursue only incremental innovation? |
| 7 | Are the teams for incremental and radical innovation projects the same, or they work as different groups? |
| 8 | How does the innovation projects evaluation happen? Which parameters are used? |
| 9 | How is the innovation projects' budget managed? |
| 10 | Who are the people participating on those projects? How are they evaluated? |
| 11 | In your opinion, has the bank been committed to encouraging people to seek to radically innovate? Would you be able to mention initiatives that illustrate your view? |
| 12 | What do you consider the main hurdle or difficulty for the company to innovate in a radical way? |
| 13 | What process does the company use to identify new technologies, behaviors, business models? |
| 14 | How do articulations with external players (universities and research institutes) to create value work? |
| Question | |
|---|---|
| 1 | Could you tell me how the innovation process / projects are structured in the company? Are methodologies, such as stage-gates and agile management, adopted? |
| 2 | Is that the way it always happens or there are specific situations in which this might change? (Could you mention an example?) |
| 3 | Does the company have a formal definition on incremental and radical innovation? (If not: what is your definition?) |
| 4 | What is your perception on the weight/relevance the company places on incremental and radical innovation? |
| 5 | Are there any radical projects in place? Give an example. If so, tell me this project's pathway: Where did it come from, how long it took to be implemented, the difficulties it faced. (In case it has not been concluded, what was the reason?) |
| 6 | If not, why does the company pursue only incremental innovation? |
| 7 | Are the teams for incremental and radical innovation projects the same, or they work as different groups? |
| 8 | How does the innovation projects evaluation happen? Which parameters are used? |
| 9 | How is the innovation projects' budget managed? |
| 10 | Who are the people participating on those projects? How are they evaluated? |
| 11 | In your opinion, has the bank been committed to encouraging people to seek to radically innovate? Would you be able to mention initiatives that illustrate your view? |
| 12 | What do you consider the main hurdle or difficulty for the company to innovate in a radical way? |
| 13 | What process does the company use to identify new technologies, behaviors, business models? |
| 14 | How do articulations with external players (universities and research institutes) to create value work? |
Source(s): Adapted from Salerno & Gomes (2018)
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