Distribution of negative and positive effects across applied methodologies
| How fans react to increasing commercialization | |||
|---|---|---|---|
| Methodology | Mainly negative | Both positive and negative | Mainly positive |
| Qualitative | 12 | 3 | 3 |
| Conceptual | 8 | 3 | 0 |
| Quantitative | 2 | 5 | 2 |
| Mixed | 1 | 3 | 0 |
| How fans react to increasing commercialization | |||
|---|---|---|---|
| Methodology | Mainly negative | Both positive and negative | Mainly positive |
| Qualitative | 12 | 3 | 3 |
| Conceptual | 8 | 3 | 0 |
| Quantitative | 2 | 5 | 2 |
| Mixed | 1 | 3 | 0 |
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