Multiple regressions of the encouraging and discouraging factors of online impulse buying
| Encouraging | Discouraging | ||||||
|---|---|---|---|---|---|---|---|
| Model: | |||||||
| ANOVA | F(8. 131) = 23.735; p = 0.000 | F(7. 126) = 4.973; p = 0.000 | |||||
| Adjusted R2 | 0.581 | 0.175 | |||||
| Predictors: | β | t | p | β | t | p | |
| MOT1 | 0.200 | 2.748 | 0.007 | DMOT1 | 0.054 | 0.623 | 0.534 |
| MOT2 | 0.129 | 1.688 | 0.094 | DMOT2 | −0.050 | −0.588 | 0.557 |
| MOT3 | 0.118 | 1.447 | 0.150 | DMOT3 | 0.084 | 0.978 | 0.330 |
| MOT4 | 0.281 | 3.147 | 0.002 | DMOT4 | 0.182 | 2.091 | 0.039 |
| MOT5 | −0.181 | −1.798 | 0.075 | DMOT5 | −0.197 | −2.330 | 0.021 |
| MOT6 | 0.187 | 1.896 | 0.060 | DMOT6 | 0.268 | 3.288 | 0.001 |
| MOT7 | 0.056 | 0.787 | 0.433 | DMOT7 | 0.245 | 2.886 | 0.005 |
| MOT8 | 0.279 | 3.312 | 0.001 | ||||
| Encouraging | Discouraging | ||||||
|---|---|---|---|---|---|---|---|
| ANOVA | F(8. 131) = 23.735; | F(7. 126) = 4.973; | |||||
| Adjusted R2 | 0.581 | 0.175 | |||||
| Predictors: | t | t | |||||
| MOT1 | 0.200 | 2.748 | 0.007 | DMOT1 | 0.054 | 0.623 | 0.534 |
| MOT2 | 0.129 | 1.688 | 0.094 | DMOT2 | −0.050 | −0.588 | 0.557 |
| MOT3 | 0.118 | 1.447 | 0.150 | DMOT3 | 0.084 | 0.978 | 0.330 |
| MOT4 | 0.281 | 3.147 | 0.002 | DMOT4 | 0.182 | 2.091 | 0.039 |
| MOT5 | −0.181 | −1.798 | 0.075 | DMOT5 | −0.197 | −2.330 | 0.021 |
| MOT6 | 0.187 | 1.896 | 0.060 | DMOT6 | 0.268 | 3.288 | 0.001 |
| MOT7 | 0.056 | 0.787 | 0.433 | DMOT7 | 0.245 | 2.886 | 0.005 |
| MOT8 | 0.279 | 3.312 | 0.001 | ||||
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