| Table 3.1. | Evolution in Italian Gold Jewellery Exports | 36 |
| Table 3.2. | Analysed Websites | 41 |
| Table 3.3. | The Research Design | 42 |
| Table 5.1. | Using DT to Understand Customers’ Requirements | 76 |
| Table 7.1. | Level of Creativity in Integration of AI in NPD Process | 110 |
| Table 10.1. | Criteria for the Description of CGIIs | 153 |
| Table 10.2. | Selected Approaches to Handling Artificiality | 154 |
| Table 10.3. | Evaluation of CGIIs by Brand Management | 163 |
| Table 3.1. | Evolution in Italian Gold Jewellery Exports | 36 |
| Table 3.2. | Analysed Websites | 41 |
| Table 3.3. | The Research Design | 42 |
| Table 5.1. | Using DT to Understand Customers’ Requirements | 76 |
| Table 7.1. | Level of Creativity in Integration of AI in NPD Process | 110 |
| Table 10.1. | Criteria for the Description of CGIIs | 153 |
| Table 10.2. | Selected Approaches to Handling Artificiality | 154 |
| Table 10.3. | Evaluation of CGIIs by Brand Management | 163 |
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