Table 3 Comparison of the SWOT of each... | Emerald Publishing

Table 3

Comparison of the SWOT of each university

SWOT	DIM	UNI 1	UNI 2	UNI 3
S	ECO	• High-quality technological infrastructure	• Increase in technological resources
	SOC	• High commitment to promoting equal opportunities between women and men	• Continuous improvement of services • Commitment to social responsibility • Increase in the number of qualified personnel	• New policy for the integration of students in vulnerable situations • Implementation of the transparency and information law
	ENV
	E&R	• High quality of teaching • Permanent increase in international cooperation agreements • Attractive offer of undergraduate and postgraduate studies	• Integrated and well-structured system • Large size and deployment of the university with centres in all provinces and abroad • Implementation of the balanced scorecard	• Graduate students tracking system
W	ECO	• Difficulty in obtaining funds for R&D&I • Need to improve infrastructures	• Limited financial resources
	SOC		• Distant relationship between students and university • Lack of social presence and attention to students	• Limited accessibility of data to stakeholders
	ENV
	E&R	• Need to improve students' skills (communication, leadership, public speaking, etc.) • Improvement of the transfer process in research • Need to improve language teaching	• The students have a limited perception of the university's work (administration, teaching, etc.) • Results in satisfaction surveys could be improved • Stagnation in the promotion of research	• System for collecting student satisfaction ratings could be improved
O	ECO	• European funds for R&D&I	• GDP growth • Increased demand for study due to high unemployment rate • Low bargaining power of suppliers
	SOC		• Increased social mobility • Increased cultural interest • Better reputation through CSR	• Becoming one of the most advanced universities in CSR
	ENV		• Increased environmental awareness
	E&R	• Selection system for the best students • Companies demand lifelong learning • Improved collaboration with the private sector to expand job opportunities	• Technological improvements facilitating distance study • High barriers to entry	• Talent attraction through graduate tracking system • Increased demand for access
T	ECO	• High competitiveness with surrounding universities	• Cuts due to non-compliance with the deficit • Lower public investment in R&D&I • Increase in potential competitors • High rivalry between competitors • Increased customer bargaining power	• Reduction of public subsidies for the financing and maintenance of the university due to the economic crisis
	SOC	• Declining industrial environment • Legislative uncertainty	• Demographic aging • Political uncertainty	• Increased dropout and repetition rates among its students • Loss of qualified staff on a voluntary basis • Drop in staff performance
	ENV	Weather conditions in winter
	E&R			• Termination of work placement agreements with companies and institutions

SWOT	DIM	UNI 1	UNI 2	UNI 3
S	ECO	• High-quality technological infrastructure	• Increase in technological resources
	SOC	• High commitment to promoting equal opportunities between women and men	• Continuous improvement of services • Commitment to social responsibility • Increase in the number of qualified personnel	• New policy for the integration of students in vulnerable situations • Implementation of the transparency and information law
	ENV
	E&R	• High quality of teaching • Permanent increase in international cooperation agreements • Attractive offer of undergraduate and postgraduate studies	• Integrated and well-structured system • Large size and deployment of the university with centres in all provinces and abroad • Implementation of the balanced scorecard	• Graduate students tracking system
W	ECO	• Difficulty in obtaining funds for R&D&I • Need to improve infrastructures	• Limited financial resources
	SOC		• Distant relationship between students and university • Lack of social presence and attention to students	• Limited accessibility of data to stakeholders
	ENV
	E&R	• Need to improve students' skills (communication, leadership, public speaking, etc.) • Improvement of the transfer process in research • Need to improve language teaching	• The students have a limited perception of the university's work (administration, teaching, etc.) • Results in satisfaction surveys could be improved • Stagnation in the promotion of research	• System for collecting student satisfaction ratings could be improved
O	ECO	• European funds for R&D&I	• GDP growth • Increased demand for study due to high unemployment rate • Low bargaining power of suppliers
	SOC		• Increased social mobility • Increased cultural interest • Better reputation through CSR	• Becoming one of the most advanced universities in CSR
	ENV		• Increased environmental awareness
	E&R	• Selection system for the best students • Companies demand lifelong learning • Improved collaboration with the private sector to expand job opportunities	• Technological improvements facilitating distance study • High barriers to entry	• Talent attraction through graduate tracking system • Increased demand for access
T	ECO	• High competitiveness with surrounding universities	• Cuts due to non-compliance with the deficit • Lower public investment in R&D&I • Increase in potential competitors • High rivalry between competitors • Increased customer bargaining power	• Reduction of public subsidies for the financing and maintenance of the university due to the economic crisis
	SOC	• Declining industrial environment • Legislative uncertainty	• Demographic aging • Political uncertainty	• Increased dropout and repetition rates among its students • Loss of qualified staff on a voluntary basis • Drop in staff performance
	ENV	Weather conditions in winter
	E&R			• Termination of work placement agreements with companies and institutions

Note(s): S: Strengths; W: Weaknesses; O: Opportunities; T: Threats; DIM: Dimension; ECO: Economic; SOC: Social; ENV: Environmental; E&R: Education and research

Source(s): Authors own creation