Cronbach's α internal reliability
| Country | Attitude (ATSD) | Openness to new foods (ONFs) | Involvement in food trends (IFTs) | Social media use (SMU) |
|---|---|---|---|---|
| Brazil (n = 746) | 0.711 | 0.975 | 0.940 | 0.956 |
| China (n = 363) | 0.832 | 0.911 | 0.726 | 0.717 |
| Germany (n = 473) | 0.703 | 0.851 | 0.752 | 0.782 |
| Italy (n = 1,648) | 0.765 | 0.944 | 0.932 | 0.930 |
| Japan (n = 473) | 0.702 | 0.926 | 0.883 | 0.901 |
| Korea (n = 447) | 0.735 | 0.924 | 0.818 | 0.863 |
| Poland (n = 310) | 0.746 | 0.926 | 0.892 | 0.935 |
| USA (n = 1,041) | 0.831 | 0.958 | 0.941 | 0.971 |
| Total (5,501) | 0.775 | 0.952 | 0.915 | 0.935 |
| Country | Attitude (ATSD) | Openness to new foods (ONFs) | Involvement in food trends (IFTs) | Social media use (SMU) |
|---|---|---|---|---|
| Brazil ( | 0.711 | 0.975 | 0.940 | 0.956 |
| China ( | 0.832 | 0.911 | 0.726 | 0.717 |
| Germany ( | 0.703 | 0.851 | 0.752 | 0.782 |
| Italy ( | 0.765 | 0.944 | 0.932 | 0.930 |
| Japan ( | 0.702 | 0.926 | 0.883 | 0.901 |
| Korea ( | 0.735 | 0.924 | 0.818 | 0.863 |
| Poland ( | 0.746 | 0.926 | 0.892 | 0.935 |
| USA ( | 0.831 | 0.958 | 0.941 | 0.971 |
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