Table A1

Sample characteristics

Total sample (n = 318)Bucharest (n = 160)Timisoara (n = 158)
MeannMeannMeann
Age of respondent in years35.2731635.7115834.82158
Number of household members2.753152.961572.54157
  • Adults

2.313152.411572.20157
  • Children (<18)

0.443150.541570.33157
Female respondents dummy0.593180.581580.61158
Education dummies
High school0.323180.361600.29158
University0.653180.631600.68158
Other0.023180.021600.03158
Employment status dummies
Employed0.503170.461600.53157
Self-employed0.163170.161600.17157
Unemployed0.013170.011600.01157
Student0.183170.191600.18157
Pensioner0.103170.121600.08157
House wife/husband0.053170.061600.04157
Income status dummies
Below average0.073180.071600.08158
Above average0.083180.061600.11158
Average0.573180.591600.55158
Not specified0.273180.281600.27158
Ethical consumer statements*
“A healthy diet is important to me”
10.523180.461600.58158
20.403180.441600.37158
30.073180.101600.04158
40.003180.001600.01158
50.003180.011600.00158
“To me it is important that the vegetables I buy are produced in an environmentally friendly manner”
10.303180.281600.32158
20.413180.401600.42158
30.233180.251600.22158
40.033180.031600.03158
50.033180.041600.01158
“I would be willing to pay a higher price for vegetables, if the farmers profited directly and got a fair pay”
10.353180.341600.36158
20.453180.461600.44158
30.123180.121600.11158
40.063180.061600.07158
50.023180.031600.02158

Note(s): *Ethical consumer statements were measured on a 5 point-Likert-like scale (from strongly agree to strongly disagree)

Source(s): Own data

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