Confirmatory factor analysis (study 1)
| Construct | Item | Loading | p value | Cronbach's α | CR | AVE |
|---|---|---|---|---|---|---|
| Healthy eating orientation (HEO) | HEO1 | 0.68 | *** | 0.83 | 0.75 | 0.51 |
| HEO2 | 0.74 | *** | ||||
| HEO3 | 0.80 | *** | ||||
| Outcome expectancy (OE) | OE1 | 0.85 | *** | 0.87 | 0.85 | 0.72 |
| OE2 | 0.82 | *** | ||||
| OE3 | 0.85 | *** | ||||
| Attitude towards paying attentions (APA) to nutrition claims | ATT1 | 0.77 | *** | 0.85 | 0.75 | 0.64 |
| ATT2 | 0.82 | *** | ||||
| ATT3 | 0.83 | *** | ||||
| Subjective norm (SN) | SN1 | 0.86 | *** | 0.88 | 0.93 | 0.76 |
| SN2 | 0.82 | *** | ||||
| SN3 | 0.80 | *** | ||||
| Perceived behavioural control (PBC) | PCB1 | 0.77 | *** | 0.82 | 0.82 | 0.67 |
| PBC2 | 0.80 | *** | ||||
| PBC3 | 0.71 | *** | ||||
| Intention to pay attention (IPA) to nutrition claims | IPA1 | 0.84 | *** | 0.89 | 0.76 | 0.53 |
| IPA2 | 0.89 | *** | ||||
| IPA3 | 0.85 | *** |
| Construct | Item | Loading | Cronbach's | CR | AVE | |
|---|---|---|---|---|---|---|
| Healthy eating orientation (HEO) | HEO1 | 0.68 | *** | 0.83 | 0.75 | 0.51 |
| HEO2 | 0.74 | *** | ||||
| HEO3 | 0.80 | *** | ||||
| Outcome expectancy (OE) | OE1 | 0.85 | *** | 0.87 | 0.85 | 0.72 |
| OE2 | 0.82 | *** | ||||
| OE3 | 0.85 | *** | ||||
| Attitude towards paying attentions (APA) to nutrition claims | ATT1 | 0.77 | *** | 0.85 | 0.75 | 0.64 |
| ATT2 | 0.82 | *** | ||||
| ATT3 | 0.83 | *** | ||||
| Subjective norm (SN) | SN1 | 0.86 | *** | 0.88 | 0.93 | 0.76 |
| SN2 | 0.82 | *** | ||||
| SN3 | 0.80 | *** | ||||
| Perceived behavioural control (PBC) | PCB1 | 0.77 | *** | 0.82 | 0.82 | 0.67 |
| PBC2 | 0.80 | *** | ||||
| PBC3 | 0.71 | *** | ||||
| Intention to pay attention (IPA) to nutrition claims | IPA1 | 0.84 | *** | 0.89 | 0.76 | 0.53 |
| IPA2 | 0.89 | *** | ||||
| IPA3 | 0.85 | *** |
Note(s): ***p < 0.001
Sharing content requires targeting cookies to be enabled. Please update your cookie preferences to use this feature.