Table 3 SEM results (study 1) H...

Table 3

SEM results (study 1)

H	Endogenous variable	Exogenous variable	Beta	B	SE	p-value	Hypotheses
H1	IPA	APA	0.54	0.56	0.08	***	Confirmed
H2	IPA	SN	0.25	0.48	0.12	***	Confirmed
H3	IPA	PBC	0.23	0.46	0.10	***	Confirmed
H4	APA	HEO	0.26	0.50	0.11	***	Confirmed
H5	APA	OE	0.65	0.94	0.15	***	Confirmed
H6	OE	HEO	0.66	0.88	0.09	***	Confirmed
H7	WB	IPA	0.66	0.44	0.04	***	Confirmed

H	Endogenous variable	Exogenous variable	Beta	B	SE	p-value	Hypotheses
H1	IPA	APA	0.54	0.56	0.08	***	Confirmed
H2	IPA	SN	0.25	0.48	0.12	***	Confirmed
H3	IPA	PBC	0.23	0.46	0.10	***	Confirmed
H4	APA	HEO	0.26	0.50	0.11	***	Confirmed
H5	APA	OE	0.65	0.94	0.15	***	Confirmed
H6	OE	HEO	0.66	0.88	0.09	***	Confirmed
H7	WB	IPA	0.66	0.44	0.04	***	Confirmed

Note(s): ***p < 0.001

IPA – intention to pay attention to nutrition claims, APA – attitude towards paying attention to nutrition claims, SN – subjective norm, PBC – perceived behavioural control, OE – outcome expectancy, HEO – healthy eating orientation, WB – willingness to buy

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