Table 5 Descriptive statistics and...

Table 5

Descriptive statistics and discriminant validity

	CR	AVE	MSV	SMMA	Commit	SAT	TRUST	Loyal	Mean	SD
SMMA	0.836	0.505	0.342	0.710					3.60	0.67
COMM	0.782	0.545	0.309	0.478	0.738				3.65	0.75
SAT	0.850	0.659	0.403	0.585	0.556	0.812			3.57	0.81
TRUST	0.852	0.659	0.403	0.555	0.464	0.635	0.812		3.59	0.91
LOYAL	0.869	0.689	0.249	0.468	0.444	0.499	0.458	0.830	3.73	0.90

	CR	AVE	MSV	SMMA	Commit	SAT	TRUST	Loyal	Mean	SD
SMMA	0.836	0.505	0.342	0.710					3.60	0.67
COMM	0.782	0.545	0.309	0.478	0.738				3.65	0.75
SAT	0.850	0.659	0.403	0.585	0.556	0.812			3.57	0.81
TRUST	0.852	0.659	0.403	0.555	0.464	0.635	0.812		3.59	0.91
LOYAL	0.869	0.689	0.249	0.468	0.444	0.499	0.458	0.830	3.73	0.90

Note(s): Square root of AVE is represented by values written at diagonal (Italic values)

Source(s): Table by authors

Sharing Unavailable