List of observations online. Number of screenshots per month (in total and connected to the COVID-19 pandemic)
| Month | Total no. | COVID-19 pandemic related | COVID-19 retail related communications | ||
|---|---|---|---|---|---|
| No. | Source | No. | Types of communications | ||
| Mar 20 | 1,069 | 313 | Facebook, LinkedIn, SVT News, Chrome and Confederation of Swedish Enterprise | 74 | Swedish international fashion retailers, local fashion store, fashion rental, fashion outlet, footwear company and customer reactions |
| Apr 20 | 1,031 | 126 | Facebook, LinkedIn and SVT News | 64 | Footwear retailer, underwear retailers, Swedish international fashion retailers, fashion association, fashion outlet, fashion rental, local fashion store, national fashion retailers, fashion platform retailer operating on the Swedish marketplace and customer reactions |
| May 20 | 1,093 | 231 | Facebook, LinkedIn, Chrome and GöteborgsPosten | 140 | Fashion sportswear retailer, Swedish international retailers, fashion association, textiles association, national fashion retailers, underwear retailers and customer reactions |
| June 20 | 652 | 85 | Facebook, LinkedIn and SVT News | 59 | Swedish international fashion retailers, trade paper, children's clothing retailer, international platform operating on the Swedish market, national fashion retailers, footwear company, textiles association, fashion association, fashion rentals and customer reactions |
| July 20 | 238 | 8 | LinkedIn and Facebook | 8 | Swedish international fashion retailers, national fashion retailer, textiles association, e-commerce fashion retailer and customer reactions |
| Aug 20 | 426 | 9 | GöteborgsPosten, SVT News, LinkedIn, Facebook and Instagram | 4 | Swedish international fashion retailers, trade paper online and customer reactions |
| Sep 20 | 334 | 20 | Facebook, SVT News and LinkedIn | 10 | Footwear retailers, international workers' rights association, Swedish international fashion retailer, national fashion retailer and customer reactions |
| Oct 20 | 537 | 44 | Facebook, SVT News, LinkedIn and GöteborgPosten | 15 | Swedish international fashion retailer, local fashion store, national fashion retailer, retail association, local paper and customer reactions |
| Nov 20 | 492 | 36 | Facebook, SVT News, LinkedIn and Instagram | 27 | Local fashion store, Swedish international fashion retailer, fashion association, online platform for fashion, national fashion retailersv customer reactions |
| Dec 20 | 313 | 25 | LinkedIn, Facebook, Instagram and SVT News | 22 | International fashion retailers, remake retailers, retail paper online, SVT news, newspaper, footwear retailer, international fashion site and premium multi-retailer |
| Jan 21 | 158 | 49 | SVT News, LinkedIn, Facebook and GöteborgsPosten | 45 | International workers' rights organization, retail association, Swedish international fashion retailer, newspaper and customer reactions |
| Feb 21 | 158 | 7 | SVT News and Facebook | 6 | Local textiles store, Swedish international fashion retailer, local shopping mall and local shopping guide |
| Mar 21 | 139 | 12 | Facebook and Chrome | 10 | Budget clothing retailer, customer reactions and multi-brand fashion retailer |
| Apr 21 | 75 | 11 | 11 | Fashion outlet and fashion agency | |
| May 21 | 90 | 6 | Facebook and LinkedIn | 6 | Swedish international fashion retailers, trade paper online, national fashion retailers and e-commerce fashion retailer |
| Total | 6,805 | 982 | 501 | ||
| Month | Total no. | COVID-19 pandemic related | COVID-19 retail related communications | ||
|---|---|---|---|---|---|
| No. | Source | No. | Types of communications | ||
| Mar 20 | 1,069 | 313 | Facebook, LinkedIn, SVT News, Chrome and Confederation of Swedish Enterprise | 74 | Swedish international fashion retailers, local fashion store, fashion rental, fashion outlet, footwear company and customer reactions |
| Apr 20 | 1,031 | 126 | Facebook, LinkedIn and | 64 | Footwear retailer, underwear retailers, Swedish international fashion retailers, fashion association, fashion outlet, fashion rental, local fashion store, national fashion retailers, fashion platform retailer operating on the Swedish marketplace and customer reactions |
| May 20 | 1,093 | 231 | Facebook, LinkedIn, Chrome and | 140 | Fashion sportswear retailer, Swedish international retailers, fashion association, textiles association, national fashion retailers, underwear retailers and customer reactions |
| June 20 | 652 | 85 | Facebook, LinkedIn and | 59 | Swedish international fashion retailers, trade paper, children's clothing retailer, international platform operating on the Swedish market, national fashion retailers, footwear company, textiles association, fashion association, fashion rentals and customer reactions |
| July 20 | 238 | 8 | LinkedIn and Facebook | 8 | Swedish international fashion retailers, national fashion retailer, textiles association, e-commerce fashion retailer and customer reactions |
| Aug 20 | 426 | 9 | 4 | Swedish international fashion retailers, trade paper online and customer reactions | |
| Sep 20 | 334 | 20 | Facebook, | 10 | Footwear retailers, international workers' rights association, Swedish international fashion retailer, national fashion retailer and customer reactions |
| Oct 20 | 537 | 44 | Facebook, | 15 | Swedish international fashion retailer, local fashion store, national fashion retailer, retail association, local paper and customer reactions |
| Nov 20 | 492 | 36 | Facebook, | 27 | Local fashion store, Swedish international fashion retailer, fashion association, online platform for fashion, national fashion retailersv customer reactions |
| Dec 20 | 313 | 25 | LinkedIn, Facebook, Instagram and | 22 | International fashion retailers, remake retailers, retail paper online, SVT news, newspaper, footwear retailer, international fashion site and premium multi-retailer |
| Jan 21 | 158 | 49 | 45 | International workers' rights organization, retail association, Swedish international fashion retailer, newspaper and customer reactions | |
| Feb 21 | 158 | 7 | SVT News and Facebook | 6 | Local textiles store, Swedish international fashion retailer, local shopping mall and local shopping guide |
| Mar 21 | 139 | 12 | Facebook and Chrome | 10 | Budget clothing retailer, customer reactions and multi-brand fashion retailer |
| Apr 21 | 75 | 11 | 11 | Fashion outlet and fashion agency | |
| May 21 | 90 | 6 | Facebook and LinkedIn | 6 | Swedish international fashion retailers, trade paper online, national fashion retailers and e-commerce fashion retailer |
| Total | 6,805 | 982 | 501 | ||
Source(s): Author's work