Table 6

Recommended communication media for selected e-leadership tasks

Media
TaskFace-to-face
Fit
Video
Fit
Audio
Fit
Text
Fit
Interpersonal relationship managementGoodMarginalMarginalPoor
Sense of community managementGoodGoodMarginalMarginal
Complex tasks (e.g. sensitive negotiations, brainstorming workshops, recruitment interviews, firing an employee)GoodGoodPoorPoor
Routine tasks (e.g. regular meetings, asking for and giving advice, operative tasks)PoorGoodGoodMarginal

Source(s): Table courtesy to McGrath and Hollingshead (1993) 

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