Table 4 Heterotrait-Monotrait ratio of...

Table 4

Heterotrait-Monotrait ratio of correlation (HTMT)

	AR	ATT	EB	ECM	ECN	GT	INT	PBC	PCE	PMO	PN	SN
AR
ATT	0.517
EB	0.352	0.222
ECM	0.528	0.428	0.294
ECN	0.351	0.461	0.167	0.344
GT	0.525	0.807	0.238	0.365	0.469
INT	0.346	0.59	0.112	0.452	0.404	0.566
PBC	0.426	0.544	0.177	0.386	0.433	0.637	0.894
PCE	0.597	0.565	0.316	0.517	0.366	0.552	0.539	0.529
PMO	0.658	0.433	0.235	0.629	0.211	0.478	0.258	0.315	0.625
PN	0.666	0.702	0.231	0.571	0.41	0.598	0.627	0.611	0.715	0.566
SN	0.37	0.465	0.068	0.38	0.504	0.541	0.648	0.658	0.318	0.268	0.639
WTP	0.414	0.503	0.144	0.4	0.431	0.549	0.697	0.793	0.428	0.378	0.575	0.559

	AR	ATT	EB	ECM	ECN	GT	INT	PBC	PCE	PMO	PN	SN
AR
ATT	0.517
EB	0.352	0.222
ECM	0.528	0.428	0.294
ECN	0.351	0.461	0.167	0.344
GT	0.525	0.807	0.238	0.365	0.469
INT	0.346	0.59	0.112	0.452	0.404	0.566
PBC	0.426	0.544	0.177	0.386	0.433	0.637	0.894
PCE	0.597	0.565	0.316	0.517	0.366	0.552	0.539	0.529
PMO	0.658	0.433	0.235	0.629	0.211	0.478	0.258	0.315	0.625
PN	0.666	0.702	0.231	0.571	0.41	0.598	0.627	0.611	0.715	0.566
SN	0.37	0.465	0.068	0.38	0.504	0.541	0.648	0.658	0.318	0.268	0.639
WTP	0.414	0.503	0.144	0.4	0.431	0.549	0.697	0.793	0.428	0.378	0.575	0.559

Note(s): AR = Ascription of responsibility, ATT = Attitude, EB = Environmental belief, ECM = Environmental commitment, ECN = Environmental concern, GT = Green trust, INT = Intention to visit green hotel, PBC = Perceived behavioural control, PCE = Perceived consumer effectiveness, PMO = Perceived moral obligation, PN = Personal norm, SN = Subjective norm, WTP = Willingness to pay

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