Table 4 Results and hypothesis... | Emerald Publishing

Table 4

Results and hypothesis derivation

Hypothesis	Hypothesis derivation	Analysis method	Supported
H1 Perceived threat increases behavioural change	Protection and motivation theory (Rogers, 1975)	Non-parametric test (regression using bootstrapping) (Field, 2018)	Yes
H2 Elderly shoppers perceive a lower level of threat than younger consumers	Resilience and coping strategies (Ribeiro et al., 2017; MacLeod et al., 2016) Integrated Threat Theory (Stephan and Stephan, 2000)	Non-parametric test (Mann–Whitney test) (Field, 2018)	Yes
H3 Age group (young vs elderly shoppers) moderates the effect of perceived threat on behavioural change	Socioemotional selectivity theory (Carstensen et al., 1999)	Simple moderation analysis using PROCESS model 1 (Hayes, 2022)	No
H4 Elderly shoppers exhibit a lower level of behavioural change than younger consumers	Behavioural change Maintenance theory (Kwasnicka et al., 2016)	Non-parametric test (Mann–Whitney test) (Field, 2018)	Yes

Hypothesis	Hypothesis derivation	Analysis method	Supported
H1Perceived threat increases behavioural change	Protection and motivation theory (Rogers, 1975)	Non-parametric test (regression using bootstrapping) (Field, 2018)	Yes
H2Elderly shoppers perceive a lower level of threat than younger consumers	Resilience and coping strategies (Ribeiro et al., 2017; MacLeod et al., 2016)Integrated Threat Theory (Stephan and Stephan, 2000)	Non-parametric test (Mann–Whitney test) (Field, 2018)	Yes
H3Age group (young vs elderly shoppers) moderates the effect of perceived threat on behavioural change	Socioemotional selectivity theory (Carstensen et al., 1999)	Simple moderation analysis using PROCESS model 1 (Hayes, 2022)	No
H4Elderly shoppers exhibit a lower level of behavioural change than younger consumers	Behavioural changeMaintenance theory (Kwasnicka et al., 2016)	Non-parametric test (Mann–Whitney test) (Field, 2018)	Yes

Source(s): Table by authors