Demographic profiles
| Variables | Items | Frequency | % |
|---|---|---|---|
| Occupation | Office | 148 | 54.8 |
| Sales | 20 | 7.4 | |
| Professions | 35 | 13.0 | |
| Management | 8 | 3.0 | |
| Student | 20 | 7.4 | |
| None | 39 | 14.4 | |
| The highest level of education | High school | 25 | 9.3 |
| University | 224 | 82.9 | |
| Graduate school | 21 | 7.8 | |
| Monthly income (KRW) | Less than 2,000,000 | 21 | 7.8 |
| 2,000,000/-to 4,000,000/- | 96 | 35.6 | |
| 4,000,001/-to 6,000,000/- | 67 | 24.8 | |
| 6,000,001/-to 8,000,000/- | 52 | 19.2 | |
| More than 8,000,000 | 34 | 12.6 | |
| Monthly fashion consumption (KRW) | Less than 50,000 | 34 | 12.6 |
| 50,000/-to 100,000/- | 77 | 28.5 | |
| 100,001/-to 150,000/- | 60 | 22.2 | |
| 150,001/-to 200,000/- | 47 | 17.4 | |
| More than 200,000 | 52 | 19.3 |
| Variables | Items | Frequency | % |
|---|---|---|---|
| Occupation | Office | 148 | 54.8 |
| Sales | 20 | 7.4 | |
| Professions | 35 | 13.0 | |
| Management | 8 | 3.0 | |
| Student | 20 | 7.4 | |
| None | 39 | 14.4 | |
| The highest level of education | High school | 25 | 9.3 |
| University | 224 | 82.9 | |
| Graduate school | 21 | 7.8 | |
| Monthly income (KRW) | Less than 2,000,000 | 21 | 7.8 |
| 2,000,000/-to 4,000,000/- | 96 | 35.6 | |
| 4,000,001/-to 6,000,000/- | 67 | 24.8 | |
| 6,000,001/-to 8,000,000/- | 52 | 19.2 | |
| More than 8,000,000 | 34 | 12.6 | |
| Monthly fashion consumption (KRW) | Less than 50,000 | 34 | 12.6 |
| 50,000/-to 100,000/- | 77 | 28.5 | |
| 100,001/-to 150,000/- | 60 | 22.2 | |
| 150,001/-to 200,000/- | 47 | 17.4 | |
| More than 200,000 | 52 | 19.3 |
Note(s): Samples = 270
KRW=Korean Won; $US1 = KRW1,300.40 (as on December 22, 2023)
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