Table 1

Data sources

Data sources
Archival data
Multipage business magazine interviews, of over 1,000 words, of key persons in family firms, covering name change and business development (secondary data), and a case study of OnEl (secondary data)Interviews collected from established business podcasts (secondary data)TV commercials (secondary data)Annual reports (secondary data)Press clippings covering name change and business development (secondary data)Complementary interviews conducted by the authors, covering name change, identity, and business development (primary data)
Field-level data
Key persons from 12 Swedish family firms (2006–2020)n = 14  CEO statements from four Swedish family trading firms (2006–2018)n = 2418 medium-sized and large Swedish and Western companies (2006–2020)n = 171Key persons from four family firms (2010–2018)n = 11
Company-level data
Key persons, TJAB, renamed OnEl in 2017 (2006–2021)n = 36Podcast interviews with third-generation family ownern = 9TV commercial highlighting the company as a family firm (2011–2014)n = 23TJAB, renamed OnEl in 2017 (2006–2020)
OnEl (2000–2013)		n = 15TJAB, renamed OnEl in 2017 (2006–2020)n = 314TJAB, renamed to OnEl in 2017 (2017–2021)n = 7
Key persons, OnEl (2000–2013)n = 8n = 14OnEl (2000–2013)n = 182OnEl (2000–2017)n = 3
Case study, OnEl (2001)n = 1     

Source(s): Authors own creation

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