Table 4 Out-of-sample prediction Q 2...

Table 4

Out-of-sample prediction

	Q²_predict	PLS-SEM RMSE	LM RMSE	PLS - LM
LOY_1	0.509	0.770	0.799	−0.029
LOY_2	0.530	0.789	0.802	−0.013
LOY_3	0.507	0.816	0.825	−0.009
LOY_4	0.442	0.840	0.845	−0.005

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