Table 4 Strategies for legitimising... | Emerald Publishing

Table 4

Strategies for legitimising narrative discourses

Narratives	Strategy/meaning	Example
Scepticism	Rationalisation/inability of local administration and institutions to solve global problems	Dealing with the housing problem and making it social and affordable would require a bold solution from the authorities and administrations against international investors. Not just the city council, which has limited capacity. [ABDT P2] “For example, the Advisory Council on Tourism of the City, is a rather useless space, but where we have to be … I’m not sure if the objective was to get us off the street, but we are still there …. We get involved in the case of tourism so the same ones as always don’t, but we know that decisions are made on another level, in another place”. [FAVB P7]
	Rationalisation/distrust towards local administration	“In the City Tourism Council (CTC) there are representatives of neighbourhood movements, but it is very unbalanced because residents don’t have the capacity to influence and we are less represented”. [FAVB P7] “There is a certain distrust towards the administration that does not exclude collaboration …but we are aware that the administration only collaborates when it is interested, to justify a broad participation”. [ABDT P1]
	Rationalisation/COVID-19 pandemics and Business as usual	“It has been a very big warning, which we already predicted, but I am not at all clear that really significant changes will emerge”. [FAVB P 10]
	Moral evaluation/limits to tourism are necessary to avoid global environmental collapse	“Tourism and tourists should be residual in the city”. [ABDT P2] “The tourism business is not profitable but deficitary. All the money it generates is lost in the internationalisation of health expenses, public investment, and urban maintenance costs … Degrowth is the better strategy as it will demonstrate that the city was making a bad deal and losing money with tourism”. [ABDT P1]
	Mythopoesis/tourism as an Armageddon	“If we don’t change the model, the whole planet is going to hell”. [ABDT P1] “Tourism and capitalism are becoming mediaeval”. [ABDT P1]
Non-interventionist transformation	Rationalisation/opposition residents/visitors-tourism industry	“The tourism business sector is very tough. I don’t know why, but I think it’s because it has a more multinational than local character. The big operators don’t care about local issues, they don’t pay taxes, they extract the money and leave us with the problems and misery”. [FAVB P8] “Tourists consume more water than residents”. [FAVB P10]
	Moral evaluation/right to the city	“Residents should come before tourists”. [FAVB P10]
	Moral evaluation/tourism as complementary activity	“The principle of leisure being compatible with the residents should prevail. We want a city for the residents”. [FAVB P5]
	Mythopoesis/neocolonialism	“They [the tourism sector] treat us like the colonists treated the indigenous people”. [FAVB P10]
Direct transformation	Rationalisation/working conditions: gender	“Tourists should be more empathetic …all people deserve respect, but here everything is allowed for tourists”. [Las Kellys P11]
	Rationalisation: working conditions: exploitation	“Tourism brings wealth, but to us, it brings diseases, poverty, and lack of rights”. [Las Kellys P11] “We demand that our rights be respected …Most of us, the housekeepers, are immigrants, racialised, with three or four kids, and they force us to work like mules, both in hotels and at home. And they all operate the same way, everything is outsourced”. [Las Kellys P11] “We request for a more organised and regulated tourism because hotels, with the eagerness to make money, accept all kinds of tourists and the room attendants take the worst part because we have to clean many rooms, and they are very dirty”. [Las Kellys P12] “A strategy exists to liberalise tourist guides through minimal regulation. Travel agency lobbies want to set prices and do not want to have an organised group that opposes them. They want more profit margin by not having to pay an official guide”. [AGUICAT P13]
	Rationalisation/social invisibility and distrust toward politicians	We knock on the doors of all parties, but in itself, we are not supported by any political party …We have always dealt with trade-union men …he was not even polite, he did not even want to recognise. In a meeting the first thing he said was: “who are you?” … we left in five minutes”. [Las Kellys P11] We don’t want to be invisible women. We don’t want to be the last thing in a hotel. We are worth a lot. When a customer arrives, the first thing they want is a clean room. We are the main engine of the hotel. We are the essential ones. [Las Kellys P12]
	Moral evaluation/dignity	When you’re outsourced, the most important thing is no longer fighting for a labour agreement …I was in bad shape, knees, bones, this job affects your entire body, but they [employers] don’t care if you get sick. I don’t understand why they want to get richer at the cost of losing humanity. [Las Kellys P 12]
	Mythopoesis/slavery and human rights	When I see so much injustice, it gets to me because I can’t stand seeing harm done to a person. Injustice is the worst thing in the world. It’s not fair for people [employers and guests] to come and trample on me, because we are all equal. [Las Kellys P 12] Employers see us as if we were witches, as if we were casting a spell on them …We like tourism and our job, but a worker who suffers doesn’t produce. Like slaves, we’ve been losing decent working conditions and, along with them, our rights. [Las Kellys P 11]

Narratives	Strategy/meaning	Example
Scepticism	Rationalisation/inability of local administration and institutions to solve global problems	Dealing with the housing problem and making it social and affordable would require a bold solution from the authorities and administrations against international investors. Not just the city council, which has limited capacity. [ABDT P2]“For example, the Advisory Council on Tourism of the City, is a rather useless space, but where we have to be … I’m not sure if the objective was to get us off the street, but we are still there …. We get involved in the case of tourism so the same ones as always don’t, but we know that decisions are made on another level, in another place”. [FAVB P7]
	Rationalisation/distrust towards local administration	“In the City Tourism Council (CTC) there are representatives of neighbourhood movements, but it is very unbalanced because residents don’t have the capacity to influence and we are less represented”. [FAVB P7]“There is a certain distrust towards the administration that does not exclude collaboration …but we are aware that the administration only collaborates when it is interested, to justify a broad participation”. [ABDT P1]
	Rationalisation/COVID-19 pandemics and Business as usual	“It has been a very big warning, which we already predicted, but I am not at all clear that really significant changes will emerge”. [FAVB P 10]
	Moral evaluation/limits to tourism are necessary to avoid global environmental collapse	“Tourism and tourists should be residual in the city”. [ABDT P2]“The tourism business is not profitable but deficitary. All the money it generates is lost in the internationalisation of health expenses, public investment, and urban maintenance costs … Degrowth is the better strategy as it will demonstrate that the city was making a bad deal and losing money with tourism”. [ABDT P1]
	Mythopoesis/tourism as an Armageddon	“If we don’t change the model, the whole planet is going to hell”. [ABDT P1]“Tourism and capitalism are becoming mediaeval”. [ABDT P1]
Non-interventionist transformation	Rationalisation/opposition residents/visitors-tourism industry	“The tourism business sector is very tough. I don’t know why, but I think it’s because it has a more multinational than local character. The big operators don’t care about local issues, they don’t pay taxes, they extract the money and leave us with the problems and misery”. [FAVB P8]“Tourists consume more water than residents”. [FAVB P10]
	Moral evaluation/right to the city	“Residents should come before tourists”. [FAVB P10]
	Moral evaluation/tourism as complementary activity	“The principle of leisure being compatible with the residents should prevail. We want a city for the residents”. [FAVB P5]
	Mythopoesis/neocolonialism	“They [the tourism sector] treat us like the colonists treated the indigenous people”. [FAVB P10]
Direct transformation	Rationalisation/working conditions: gender	“Tourists should be more empathetic …all people deserve respect, but here everything is allowed for tourists”. [Las Kellys P11]
	Rationalisation: working conditions: exploitation	“Tourism brings wealth, but to us, it brings diseases, poverty, and lack of rights”. [Las Kellys P11]“We demand that our rights be respected …Most of us, the housekeepers, are immigrants, racialised, with three or four kids, and they force us to work like mules, both in hotels and at home. And they all operate the same way, everything is outsourced”. [Las Kellys P11]“We request for a more organised and regulated tourism because hotels, with the eagerness to make money, accept all kinds of tourists and the room attendants take the worst part because we have to clean many rooms, and they are very dirty”. [Las Kellys P12]“A strategy exists to liberalise tourist guides through minimal regulation. Travel agency lobbies want to set prices and do not want to have an organised group that opposes them. They want more profit margin by not having to pay an official guide”. [AGUICAT P13]
	Rationalisation/social invisibility and distrust toward politicians	We knock on the doors of all parties, but in itself, we are not supported by any political party …We have always dealt with trade-union men …he was not even polite, he did not even want to recognise. In a meeting the first thing he said was: “who are you?” … we left in five minutes”. [Las Kellys P11]We don’t want to be invisible women. We don’t want to be the last thing in a hotel. We are worth a lot. When a customer arrives, the first thing they want is a clean room. We are the main engine of the hotel. We are the essential ones. [Las Kellys P12]
	Moral evaluation/dignity	When you’re outsourced, the most important thing is no longer fighting for a labour agreement …I was in bad shape, knees, bones, this job affects your entire body, but they [employers] don’t care if you get sick. I don’t understand why they want to get richer at the cost of losing humanity. [Las Kellys P 12]
	Mythopoesis/slavery and human rights	When I see so much injustice, it gets to me because I can’t stand seeing harm done to a person. Injustice is the worst thing in the world. It’s not fair for people [employers and guests] to come and trample on me, because we are all equal. [Las Kellys P 12]Employers see us as if we were witches, as if we were casting a spell on them …We like tourism and our job, but a worker who suffers doesn’t produce. Like slaves, we’ve been losing decent working conditions and, along with them, our rights. [Las Kellys P 11]

Source: Authors’ own creation