Items employed and psychometric properties of the constructs involved
| Measurement items | Factor loadings |
|---|---|
| Presence: Self-location (SPSL) | |
| Vorderer et al. (2004) α = 0.848; CR = 0.899; AVE = 0.691 | |
| I felt like I was actually there in the environment of the presentation | 0.872 |
| It was as though my true location had shifted into the environment in the presentation | 0.745 |
| I felt as though I was physically present in the environment of the presentation | 0.907 |
| It seemed as though I actually took part in the action of the presentation | 0.791 |
| Presence: Possible Actions (SPPA) | |
| Vorderer et al. (2004) α = 0.897; CR = 0.927; AVE = 0.761 | |
| I had the impression that I could be active in the environment of the presentation | 0.872 |
| I felt like I could move around among the objects in the presentation | 0.745 |
| The objects in the presentation gave me the feeling that I could do things with them | 0.907 |
| It seemed to me that I could do whatever I wanted in the environment of the presentation | 0.792 |
| Intention to Recommend (ITR) | |
| Adapted from Flavián et al. (2021) α = 0.873; CR = 0.914; AVE = 0.727 | |
| I would, after the virtual tour experience, probably say positive things about Valencia | 0.806 |
| After the virtual tour experience, I would be willing to recommend Valencia to those planning to visit Spain | 0.902 |
| It is likely I would, after the virtual tour experience, recommend Valencia to friends and relatives interested in visiting Spain | 0.904 |
| I would, after the virtual tour experience, seldom miss an opportunity to tell others interested in visiting Spain about Valencia | 0.807 |
| Intention to Visit (ITV) | |
| Adapted from Maghrifani et al. (2022) α = 0.860; CR = 0.916; AVE = 0.784 | |
| After the virtual tour experience, I intend to visit Valencia within the next 12 months | 0.938 |
| After the virtual tour experience, I want to visit Valencia | 0.802 |
| After the virtual tour experience, it is likely that I will visit Valencia in the next 12 months | 0.912 |
| Measurement items | Factor loadings |
|---|---|
| I felt like I was actually there in the environment of the presentation | 0.872 |
| It was as though my true location had shifted into the environment in the presentation | 0.745 |
| I felt as though I was physically present in the environment of the presentation | 0.907 |
| It seemed as though I actually took part in the action of the presentation | 0.791 |
| I had the impression that I could be active in the environment of the presentation | 0.872 |
| I felt like I could move around among the objects in the presentation | 0.745 |
| The objects in the presentation gave me the feeling that I could do things with them | 0.907 |
| It seemed to me that I could do whatever I wanted in the environment of the presentation | 0.792 |
| I would, after the virtual tour experience, probably say positive things about Valencia | 0.806 |
| After the virtual tour experience, I would be willing to recommend Valencia to those planning to visit Spain | 0.902 |
| It is likely I would, after the virtual tour experience, recommend Valencia to friends and relatives interested in visiting Spain | 0.904 |
| I would, after the virtual tour experience, seldom miss an opportunity to tell others interested in visiting Spain about Valencia | 0.807 |
| After the virtual tour experience, I intend to visit Valencia within the next 12 months | 0.938 |
| After the virtual tour experience, I want to visit Valencia | 0.802 |
| After the virtual tour experience, it is likely that I will visit Valencia in the next 12 months | 0.912 |
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