Table 5

Suggested research questions

IssuesResearch questions
AntecedentsInternal
  • To what extent do specific combinations of resources and capabilities impact SME internationalization strategies enabled by digital platforms?

  • What role do resource configurations and capabilities orchestration play in achieving successful SME internationalization strategies enabled by digital platforms?

  • What characteristics of the decision-maker (entrepreneur or manager) and the firm appear to impact SME internationalization strategies enabled by digital platforms? How do these compare with those identified in traditional and rapid internationalization processes?

  • How do SMEs choose a specific digital platform for internationalization? Is there an association with the types of services the digital platform offers or other platform characteristics?

  • Do SMEs start their internationalization using a single platform or multiple platforms?

  • Does prior use of a digital platform in the domestic market influence its adoption to internationalize?

External
  • To what extent do unsolicited orders from foreign buyers using digital platforms trigger SME internationalization?

  • What is the impact of digital distance on SME internationalization? How does it compare with the traditional psychic and cultural distance concepts?

  • Do SMEs from developing economies face unique challenges in adopting digital platforms for internationalization compared to those from developed countries?

  • Does the impact of digital platforms and digital capabilities on SME internationalization vary across regions, home countries, industries, and other contextual factors?

  • To what extent do institutional and cultural differences between home and host countries affect SMEs' adoption of digital platforms for internationalization?

Phenomenon: SME internationalization enabled by digital platformsProcess
  • To what extent are traditional internationalization theories applicable in explaining the internationalization process of SMEs using digital platforms?

  • What type of learning is relevant in internationalization processes enabled by digital platforms?

  • How does commitment manifest in this context? Is it commitment to the platform, to platform members, to digital internationalization, or to internationalization?

  • How is tacit knowledge acquired in a digital platform, and what types of tacit knowledge are required for SMEs to advance in their internationalization process?

  • Is the speed of foreign market knowledge acquisition different when SMEs use digital platforms compared to other digital methods?

  • How do managers and employees learn about cultural differences using digital platforms?

  • How do the resources and capabilities required for internationalization using digital platforms evolve as SMEs advance in their internationalization process?

  • What is the nature of the international opportunity recognition process when using digital platforms?

  • How do SME managers’ perceptions of risks related to the use of digital platforms change over time?

  • Can SMEs become dependent on digital platforms for their international activities? If so, how can this situation be overcome?

Relationships
  • How are international buyer-seller relationships established within digital platforms? How do they differ from those in the physical environment?

  • What are the specific uses and interactions associated with different types of digital platforms used for SME internationalization?

  • How do SMEs engage with multiple digital platforms in the same transactions?

  • What type of relationship do SMEs establish with digital platforms in an international context? Do SMEs have a voice in suggesting improvements to the platform’s design, governance, or structure?

Strategic Issues
  • Under what circumstances do SMEs need to establish a physical presence in foreign countries in addition to utilizing digital platforms?

  • When using a hybrid strategy, do SMEs follow a specific establishment chain? Does the adoption of digital platforms for internationalization come before or after physical internationalization?

  • What types of conflict emerge when SMEs use hybrid internationalization strategies, and how are they managed?

  • Are there differences in using digital platforms along the internationalization process by exporting SMEs and SMEs with physical operations abroad?

  • Is the scope of SME internationalization enabled by digital platforms horizontal (many countries, limited sales per country) or vertical (few countries, larger sales)?

Outcomes
  • To what extent and under what circumstances do the anticipated benefits of utilizing digital platforms for SME internationalization, as outlined in the digital platform literature, hold?

  • To what extent and how does using digital platforms for internationalization alleviate the liabilities of smallness, foreignness, emergingness, and outsidership for SMEs?

  • Do digital platforms help SMEs to build legitimacy in host markets, and through what mechanisms?

  • How does the use of digital platforms impact SMEs de- and re-internationalization movements?

  • What are the differences in international performance between firms that use digital platforms for internationalization and those that use e-marketplaces?

  • What are the main reasons for under-performance or failure associated with internationalization enabled by digital platforms?

Source(s): Created by authors

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