Table 2 Construct correlations and AVEs...

Table 2

Construct correlations and AVEs

Constructs	Sample size (N = 318)
Constructs	1	2	3	4
1. Perceived VA empathy	0.81	0.51	0.01	0.45
2. Attitude toward VA		0.74	0.20	0.59
3. Adoption of VA			0.86	0.35
4. VA usage intensity				0.89
AVE	0.75	0.67	0.53	0.64

Constructs	Sample size(N = 318)
1. Perceived VA empathy	0.81	0.51	0.01	0.45
2. Attitude toward VA		0.74	0.20	0.59
3. Adoption of VA			0.86	0.35
4. VA usage intensity				0.89
AVE	0.75	0.67	0.53	0.64

Notes:

AVE = average variance extracted. Correlation is significant at the 0.01 level (two-tailed). Diagonal elements represent the square root of the AVE between the constructs. For discriminant validity, diagonal elements should be larger than off-diagonal elements

Source: Authors’ own work

[ViewLarge]

Sharing Unavailable