Composite Reliability and Average Variance Extracted from the measurement scales
| Variable | Composite reliability | Average variance extracted |
|---|---|---|
| Perceived Value | 0.88 | 0.72 |
| Intention to book the hotel | 0.93 | 0.82 |
| Information quality | 0.92 | 0.74 |
| Brand image | 0.96 | 0.87 |
| Brand awareness (manipulative check) | 0.98 | 0.96 |
| Health and safety protocol (manipulative check) | 0.98 | 0.97 |
| Goodness-of-fit of the model: Global fit of the model: Normed chi-square = 2.67, RMSEA = 0.07; GFI: 0.89; Incremental fit: CFI = 0.96, IFI = 0.95, TLI = 0.96 | ||
| Variable | Composite reliability | Average variance extracted |
|---|---|---|
| Perceived Value | 0.88 | 0.72 |
| Intention to book the hotel | 0.93 | 0.82 |
| Information quality | 0.92 | 0.74 |
| Brand image | 0.96 | 0.87 |
| Brand awareness (manipulative check) | 0.98 | 0.96 |
| Health and safety protocol (manipulative check) | 0.98 | 0.97 |
| Goodness-of-fit of the model: Global fit of the model: Normed chi-square = 2.67, RMSEA = 0.07; GFI: 0.89; Incremental fit: CFI = 0.96, IFI = 0.95, TLI = 0.96 | ||
Source(s): Author's own creation/work
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