Table 4

Hypotheses results

HypothesesRelationshipsβp-valuesT-statisticsResults
H1Trust → involvement0.755< 0.001**36.413Supported
H2Involvement → perceived ease of use0.644< 0.001**26.604Supported
H3Involvement → perceived usefulness0.408< 0.001**16.287Supported
H4Perceived ease of use → perceived usefulness0.468< 0.001**18.683Supported
H5Perceived ease of use → customer engagement0.570< 0.001**19.822Supported
H6Trust → customer engagement0.269< 0.001**11.596Supported
H7Perceived usefulness → customer engagement0.067< 0.05*2.264Supported
H8Involvement → customer engagement0.172< 0.001**4.936Supported
H9Customer engagement → intention to purchase0.225< 0.001**7.807Supported
H10Trust → intention to purchase0.515< 0.001**17.841Supported
H11Perceived ease of use → intention to purchase−0.194< 0.001**–4.756Rejected
H12Perceived usefulness → intention to purchase0.219< 0.001**6.155Supported

Notes:

**p-values are significant at confidence level of 1% level; *p-value is significant at confidence level of 5%

Source: Authors own work
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