Complexities in the DS journey
| Type of complexity | Complexities in the DS journey | Examples |
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| Structural complexity |
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| Sociopolitical complexity |
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| Emergent complexity |
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| Type of complexity | Complexities in the DS journey | Examples |
|---|---|---|
| Structural complexity | Organizational structure Skillsets and workforce IT infrastructure Customer engagement | New departments or teams focused on service design, remote support, and data analytics New employees with expertise in data analysis, software development, service designetc. New software systems, data analytics tools, and communication technologies to support their service offerings New ways of customer engagement, e.g. subscription-based models or remote monitoring |
| Sociopolitical complexity | Supply chain Customers Regulatory and legal challenges | The need for interoperability among different systems and aligning interests and incentives Customers’ new needs and preferences, conflicts in setting priorities, and the need to manage various touchpoints Data privacy, intellectual property, and contractual issues |
| Emergent complexity | Digital technology Data Business model | Issues related to connectivity, interoperability, data security, and scalability The complexity of managing and integrating large volumes of data from various sources and leveraging analytics to drive service improvements and value creation The need for rethinking existing business models and designing new business models and new pricing structures |
Source(s): Created by authors