Table 1 Experimental procedures and data... | Emerald Publishing

Table 1

Experimental procedures and data characteristic

	Pilot 1	Pilot 2	Main
Consumer panel	Student	Mturk	Mturk
Compensation	0	$1.2	$1.8
Average completion time	572.8s	617.8s	664.4s
Initial sample	603	131	620
No. of participants failed the attention check	235	11	79
No. of previous participants	25	0	15
Final sample size	343	120	512
Gender (female/male)	(42%/58%)	(55.8%/44.2%)	(66.5%/33.5%)
Mean age (range)	22.16 (18–25)	40.56 (21–71)	38.37 (18–77)
% with some college	100%	94.2%	92.4%
Median household income	$70 k–$79,999	$40 k–$49,999	$40 k–$49,999

	Pilot 1	Pilot 2	Main
Consumer panel	Student	Mturk	Mturk
Compensation	0	$1.2	$1.8
Average completion time	572.8s	617.8s	664.4s
Initial sample	603	131	620
No. of participants failed the attention check	235	11	79
No. of previous participants	25	0	15
Final sample size	343	120	512
Gender (female/male)	(42%/58%)	(55.8%/44.2%)	(66.5%/33.5%)
Mean age (range)	22.16 (18–25)	40.56 (21–71)	38.37 (18–77)
% with some college	100%	94.2%	92.4%
Median household income	$70 k–$79,999	$40 k–$49,999	$40 k–$49,999

Source(s): Created by authors