Table 4 Discriminant validity MOT SAT...

Table 4

Discriminant validity

	MOT	SAT	INT	SB	LOY
Motivation (MOT)	0.734
Satisfaction (SAT)	0.406	0.831
Intention to share food experiences (INT)	0.717	0.461	0.803
Sharing behaviour (SB)	0.538	0.535	0.596	0.756
Loyalty (LOY)	0.571	0.638	0.558	0.400	0.885

	MOT	SAT	INT	SB	LOY
Motivation (MOT)	0.734
Satisfaction (SAT)	0.406	0.831
Intention to share food experiences (INT)	0.717	0.461	0.803
Sharing behaviour (SB)	0.538	0.535	0.596	0.756
Loyalty (LOY)	0.571	0.638	0.558	0.400	0.885

Note(s): Correlation is significant at the 0.01 level; the square root AVE is on the diagonal

Source(s): Authors’ work

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