Table A1 Constructs and items Construct...

Table A1

Constructs and items

Construct		Item
Code	Description	Code	Description	References
INT	Intention to adopt FR	INT1	I intend to rent fashion clothes within the next six months	Ajzen (2002); Lang and Armstrong (2018a)
		INT2	During the next six months, I plan to experiment with or regularly do FR
		INT3	I will try to adopt FR during the next six months
ATT	Attitude towards FR	ATT1	FR is harmful vs beneficial	Ajzen (2002); Lang and Armstrong (2018a); Lee and Chow (2020)
		ATT2	FR is unpleasent vs pleasant
		ATT3	FR is bad vs good
		ATT4	FR is worthless vs valuable
SN	Subjective norms	SN1	People who are important to me agree with my attention towards FR	Ajzen (2002); Lang and Armstrong (2018a); Lee and Chow (2020)
		SN2	People who are important to me think that I should rent fashion clothing
		SN3	People in my life whose opinion I value rent fashion clothes
PBC	Perceived behavioural control	PBC1	I believe I have the ability to use FR even if I have to pay more	Lang and Armstrong (2018a)
		PBC2	If it were entirely up to me, I am confident that I would be able to use FR
		PBC3	It is possible for me to rent clothes every week
		PBC4	It is easy for me to rent clothes every week
		PBC5	If I wanted to, I could rent clothes every week
SOR	Sustainable orientation	SOR1	Given a choice, I will buy products which cause less pollution	Chakraborty et al. (2022)
		SOR2	Given a choice, I prefer recyclable products
		SOR3	I make conscious efforts to buy products which have less pollutants
		SOR4	I prefer not to buy products from environmentally irresponsible firms
		SOR5	I have switched to other products due to environmental concerns
BEN	Perceived benefits of FR	BEN1	Renting fashion items would enable me to get the apparel I want more quickly	Lee and Chow (2020)
		BEN2	Renting fashion items would enhance my effectiveness in getting the apparel I want
		BEN3	Renting fashion items would enable me to get the apparel I want more easily
		BEN4	Renting fashion items would enable me to get the apparel I want more cheaply
LEAD	Fashion leadership	LEAD1	I am aware of fashion trends and want to be one of the first to try them	Lang and Armstrong (2018a)
		LEAD2	I am the first to try new fashion; therefore, many people regard me as being a fashion leader
		LEAD3	it is important for me to be a fashion leader
		LEAD4	I am usually the first to know the latest fashion trends
UNIQ	Need for uniqueness	UNIQ1	I often look for one-of-a-kind products or brands so that I create a style that is all my own	Lang and Armstrong (2018a)
		UNIQ2	I often combine possessions in such a way that I create a personal image for myself that cannot be duplicated
		UNIQ3	I often try to find a more interesting version of ordinary products because I enjoy being original
		UNIQ4	I am often on the lookout for new products or brands that will add to my personal uniqueness
MAT	Materialism	MAT1	I admire people who own fashion clothes	Lang and Armstrong (2018a)
		MAT2	Some of the most important achievements in life include acquiring material possessions
		MAT3	The things I own say a lot about how well I’m doing in life
		MAT4	I like to own fashion clothes that impress people
		MAT5	I like a lot of fashion clothes in my life

Construct		Item
Code	Description	Code	Description	References
INT	Intention to adopt FR	INT1	I intend to rent fashion clothes within the next six months	Ajzen (2002); Lang and Armstrong (2018a)
		INT2	During the next six months, I plan to experiment with or regularly do FR
		INT3	I will try to adopt FR during the next six months
ATT	Attitude towards FR	ATT1	FR is harmful vs beneficial	Ajzen (2002); Lang and Armstrong (2018a); Lee and Chow (2020)
		ATT2	FR is unpleasent vs pleasant
		ATT3	FR is bad vs good
		ATT4	FR is worthless vs valuable
SN	Subjective norms	SN1	People who are important to me agree with my attention towards FR	Ajzen (2002); Lang and Armstrong (2018a); Lee and Chow (2020)
		SN2	People who are important to me think that I should rent fashion clothing
		SN3	People in my life whose opinion I value rent fashion clothes
PBC	Perceived behavioural control	PBC1	I believe I have the ability to use FR even if I have to pay more	Lang and Armstrong (2018a)
		PBC2	If it were entirely up to me, I am confident that I would be able to use FR
		PBC3	It is possible for me to rent clothes every week
		PBC4	It is easy for me to rent clothes every week
		PBC5	If I wanted to, I could rent clothes every week
SOR	Sustainable orientation	SOR1	Given a choice, I will buy products which cause less pollution	Chakraborty et al. (2022)
		SOR2	Given a choice, I prefer recyclable products
		SOR3	I make conscious efforts to buy products which have less pollutants
		SOR4	I prefer not to buy products from environmentally irresponsible firms
		SOR5	I have switched to other products due to environmental concerns
BEN	Perceived benefits of FR	BEN1	Renting fashion items would enable me to get the apparel I want more quickly	Lee and Chow (2020)
		BEN2	Renting fashion items would enhance my effectiveness in getting the apparel I want
		BEN3	Renting fashion items would enable me to get the apparel I want more easily
		BEN4	Renting fashion items would enable me to get the apparel I want more cheaply
LEAD	Fashion leadership	LEAD1	I am aware of fashion trends and want to be one of the first to try them	Lang and Armstrong (2018a)
		LEAD2	I am the first to try new fashion; therefore, many people regard me as being a fashion leader
		LEAD3	it is important for me to be a fashion leader
		LEAD4	I am usually the first to know the latest fashion trends
UNIQ	Need for uniqueness	UNIQ1	I often look for one-of-a-kind products or brands so that I create a style that is all my own	Lang and Armstrong (2018a)
		UNIQ2	I often combine possessions in such a way that I create a personal image for myself that cannot be duplicated
		UNIQ3	I often try to find a more interesting version of ordinary products because I enjoy being original
		UNIQ4	I am often on the lookout for new products or brands that will add to my personal uniqueness
MAT	Materialism	MAT1	I admire people who own fashion clothes	Lang and Armstrong (2018a)
		MAT2	Some of the most important achievements in life include acquiring material possessions
		MAT3	The things I own say a lot about how well I’m doing in life
		MAT4	I like to own fashion clothes that impress people
		MAT5	I like a lot of fashion clothes in my life

Sources: Authors’ creation based on constructs and items previously adopted in the studies of Ajzen (2002), Lang and Armstrong (2018a), Lee and Chow (2020) and Chakraborty et al. (2022)

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