Overview of empirical material
| Informants characteristics | Education | Marital status | Number of children | Instagram accounts | LinkedIn/Personal website/Biography | Interviews | Media coverage | |
|---|---|---|---|---|---|---|---|---|
| Munira AlTayyar | Second generation: Established herself as an entrepreneur in the family business | Bachelor | Married | 4 | 377 | Yes | No | |
| Abeer AlTayyar | Second generation: Established herself as an entrepreneur before joining the family business | Bachelor | Married | 3 | NA | Yes | Yes | |
| Sana AlTayyar | Second generation: Established herself as an entrepreneur before joining the family business | Bachelor | Married | 3 | 667 | Yes | No | More than 100 |
| Hind AlTayyar | Third generation: Established herself as an entrepreneur within the family business | Bachelor | Married | 4 | 82 | Yes | Yes | |
| Amjad AlTayyar | Third generation: Established herself as an entrepreneur before joining the family business | Bachelor | Single | 0 | 2287 | Yes | No |
| Informants characteristics | Education | Marital status | Number of children | Instagram accounts | LinkedIn/Personal website/Biography | Interviews | Media coverage | |
|---|---|---|---|---|---|---|---|---|
| Munira AlTayyar | Second generation: Established herself as an entrepreneur in the family business | Bachelor | Married | 4 | 377 | Yes | No | |
| Abeer AlTayyar | Second generation: Established herself as an entrepreneur before joining the family business | Bachelor | Married | 3 | NA | Yes | Yes | |
| Sana AlTayyar | Second generation: Established herself as an entrepreneur before joining the family business | Bachelor | Married | 3 | 667 | Yes | No | More than 100 |
| Hind AlTayyar | Third generation: Established herself as an entrepreneur within the family business | Bachelor | Married | 4 | 82 | Yes | Yes | |
| Amjad AlTayyar | Third generation: Established herself as an entrepreneur before joining the family business | Bachelor | Single | 0 | 2287 | Yes | No |
Source(s): Authors’ own creation
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