Table 3 Correlation matrix with variable...

Table 3

Correlation matrix with variable means and standard deviations

	Mean	St. Dev	1	2	3	4	5
1 Supply-side	3.98	0.711	0.822
2 Demand-side	3.38	0.990	0.233^***	0.925
3 PMM	3.85	0.707	0.282^***	0.508^***	0.794
4 Sustainability performance	3.30	0.466	0.179^**	0.174^**	0.224^***	0.848
5 Business performance	2.87	0.648	0.253^***	0.288^***	0.176^**	0.126^*	0.926

	Mean	St. Dev	1	2	3	4	5
1 Supply-side	3.98	0.711	0.822
2 Demand-side	3.38	0.990	0.233^***	0.925
3 PMM	3.85	0.707	0.282^***	0.508^***	0.794
4 Sustainability performance	3.30	0.466	0.179^**	0.174^**	0.224^***	0.848
5 Business performance	2.87	0.648	0.253^***	0.288^***	0.176^**	0.126^*	0.926

Note(s): Sign. ***p ≤ 0.001, ** 0.001 < p ≤ 0.01

The diagonal italic values show the square roots of AVE

Source(s): Authors’ own creation

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