Table A1.

Identified member needs

NeedDescriptionExample of quotes
n1To learn new things from peers and events“Seminars, lunches, they’re only 45 minutes which is optimal, you can always make room for it in your schedule. But I’ve also learnt a lot from the consultants here, for me it’s a form of professional development”
n2To be healthy“I usually get a lot done after I’ve been at the gym in the afternoon. [The last coworking space] had a gym in the basement, which was a huge advantage, to be able to combine the gym with my work hour”
n3To meet people that can lead to business opportunities“The real purpose here is to meet other people, people who can lead to business opportunities”
n4To cooperate/collaborate with relevant actors“The idea of these types of places is to connect people and develop cooperation”
n5To know which other companies are members and what they do“Nobody knows who sits here. There’s a sign at the main entrance, and there’s just a company name. …I think that’s a big downside if you’re interested in getting to know who the other companies are”
n6To be able to receive help or input from others“I’ve met several recruiting consultants here. They’ve helped me on some occasions with all the new platforms”
n7To be able to market one’s business“No, there are very few ways to do that. You can add it [the company name] to the app [the app for the coworking space], …. Other than that, there’s nothing, only your name at the entrance, and they [the coworking space provider] are rather strict in that sense, in not allowing us to market ourselves here”
n8To belong to a community“I could have chosen to work from home, but I felt that I wanted to be a part of a community. Otherwise, you’ll easily become quite lonely when self-employed […]”
n9To feel like a prioritized customer“They [the hosts] really know how to serve their customers beyond just providing a place to work at. Sometimes they come up to you and ask if you want a coffee. It’s all these small things you know…”
n10To feel welcomed at one’s workplace“It is very important that the first person you see, like the host, is pleasant and welcoming as a person”
n11That one’s workplace leaves a good impression on guests“It’s a nice environment to invite potential investors and partners to. It affects how we present ourselves”
n12To be able to choose a suitable work area“When you’re trying to solve something like that [referring to a complex problem], you often go to a room and ‘whiteboard it’ out and try to solve it”
n13To have a workplace that gives you energy“I’m a person that gets energized when there’s things happening around me: life and movement. I don’t necessarily need to work with them, but I need to work next to where things are happening”
n14To be transparent when meeting othersBut I think that it’s difficult [to be transparent] in these kinds of places since you never know: “What’s your agenda? Can we have business together?’ In that case, I don’t want to be completely transparent because you don’t say to a customer, ‘Business sucks at the moment.’ Then, all chances for business with that person are gone. You only say that if you feel ‘I can trust you”
n15To be able to work smoothly without technical disruptions“Because I’m a novice when it comes to everything technical, I feel confident that I get the help I need. To connect to the internet, use a projector, any technical aspects really”
n16To have phone calls or conversations without disturbing others“[…] these open landscapes, if you have many phone calls and talk loudly like I do, it creates a possibility for conflict with other members […] They get disturbed when you talk on the phone. Often you don’t have access to an office and then you have nowhere to go”
n17To be able to manage confidential information safely “We talk with companies about their future strategies and therefore we can’t sit here and spread that because someone may know which company we are talking to. We have to sit alone. That is probably the hardest part. You run out all the time, back and forth, to find somewhere to take a phone call”
n18To feel in control of social interactions“When I come here, I know half of the people, so I can’t just go and hide. Sometimes I feel as if half of my time is used up just for saying hi to everyone. They want to tell me something, while my only wish is to pick up my computer and start working”
n19To be able to share knowledge/competence“I can contribute with something that I know because they had a problem with their computer. Then I enter their room and fix some issues with their computers, and they think I’m awesome”
Source: Authors’ own work

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