Table 1.

Essential chronology of the events and the associated shifts in institutional logics of Barilla

Year(s)Main events and shifts in institutional logics of Barilla
1971Conflict between Pietro and Giovanni Barilla over leadership and family involvement
1971Acquisition by Grace, transition from family-owned to corporate entity
1971–1972Market instability navigated with modern production turned into increased sales
1973State pressures in response to economic issues
1971–1979Tension in community relationships due to cultural shift under Grace, management professionalization introduced by Grace, shift to a corporate-based order with nonfamily management
1973–1979Market-driven acquisitions (e.g. Voiello) and diversifications (e.g. breadsticks and rusks)
1979Re-acquisition of Barilla by the family after an increase in market value of around £10bn

Source(s): Authors’ own work

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