Table VI

Highlights for the PROOFS nutrition project

PROOFS
Main goalEducation and distribution of nutritious food products to rural households
Input, activities and outputs – intermediary interventionsEnterprise development: market research, strategy development, project implementation support, connecting and engaging companies in nutrition sector, finding Dutch companies interested in piloting innovations in Bangladesh
Supply chain development: support in the development of the door-to-door distribution model, recruitment and selection of local partners, training provision for women, educational group sessions, and integration of behavioral change tools in the distribution model
Market development: educational group sessions, counseling sessions at household level, development and implementation of innovative tools to foster behavioral change, connecting local with global partners
OutcomesIncreased awareness on basic hygiene and nutritional knowledge
Improved acceptability of products
ImpactImproved dietary diversity, food adequacy, and others at household level
Increase of income, social status and entrepreneurial skills for the women micro-entrepreneurs
High number of people reached (scale)
Project-specific highlightsImportance of local presence
Indirect information flows and a long chain of intermediary actors can create tension
Difference between considering sales agents as intermediary actors or as beneficiaries

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