Table 1. Sample interview quotes for... | Emerald Publishing

Table 1.

Sample interview quotes for gamified approach to mitigate challenges

First-order codes	Description	Interview quotes
Sharing a green idea or green news	Encouraging employees to share eco-friendly suggestions or significant environmental updates	“We have this platform where employees can post green ideas or important environmental news. It’s like a gamified bulletin board for eco-consciousness” (Senior Associate Personnel)
Motivating green team by green mentor	Appointing mentors to motivate and guide employees in adopting green practices	“We’ve introduced a mentorship program where experienced ‘green mentors’ inspire and guide teams. It’s gamified with points for mentoring” (Head Innovation and Development)
Instituting new environmental programmes	Launching fresh initiatives or programmes related to environmental awareness and sustainability	“We frequently roll out new environmental programs, and we often turn them into gamified challenges. It keeps things exciting” (Senior HR Manager)
Advocating usage of sustainable product, process	Promoting the use of environmentally friendly products or methods	“We’ve initiated ‘green product advocacy’ program, where employees earn rewards for suggesting and using sustainable products” (Head – Personnel)
Adopting green behaviour in job role for enjoyable activities	Encouraging employees to incorporate green practices into their job roles and make them enjoyable	“We’ve gamified the integration of green behaviour into daily tasks. Employees now compete to see who can be the greenest” (Senior Lead Innovation)
Managing a green area that was otherwise unused	Transforming unused spaces into eco-friendly areas	“We’ve converted an unused space into a ‘green oasis,’ and we’ve gamified its management. Employees take pride in maintaining it” (Senior Manager – Personnel)
Initiating a policy/mandate on reduced energy use	Implementing policies and mandates for reduced energy consumption	“We’ve introduced a company-wide policy that rewards departments for reducing energy use. It’s become a friendly competition” (Regional head-Overall Development)
Reducing, reusing, recycling and repurposing plastic use	Strategies to minimise plastic waste through reduction, reuse, recycling and repurposing	“We’ve initiated a plastics reduction program. It’s gamified, so teams compete to see who can reduce plastic waste the most” (Senior Project Lead)
Conducting eco-sensitive trainings, talks, sessions	Providing eco-awareness training and sessions for employees	“We’ve gamified our eco-sensitivity workshops. Employees earn points for participation and implementing what they learn” (Area Manager-L&D)
Monitoring environmental impact and posting on social media	Tracking and sharing an individual’s environmental impact on social media	“Our employees monitor their carbon footprint and share their progress on social media, inspiring others” (Senior Associate HR)
Promoting green behaviour among friends and peers	Encouraging eco-friendly practices among colleagues and acquaintances	“We’ve introduced a peer advocacy program where employees inspire each other to adopt green habits” (Senior Manager – Quality Assurance)

First-order codes	Description	Interview quotes
Sharing a green idea or green news	Encouraging employees to share eco-friendly suggestions or significant environmental updates	“We have this platform where employees can post green ideas or important environmental news. It’s like a gamified bulletin board for eco-consciousness” (Senior Associate Personnel)
Motivating green team by green mentor	Appointing mentors to motivate and guide employees in adopting green practices	“We’ve introduced a mentorship program where experienced ‘green mentors’ inspire and guide teams. It’s gamified with points for mentoring” (Head Innovation and Development)
Instituting new environmental programmes	Launching fresh initiatives or programmes related to environmental awareness and sustainability	“We frequently roll out new environmental programs, and we often turn them into gamified challenges. It keeps things exciting” (Senior HR Manager)
Advocating usage of sustainable product, process	Promoting the use of environmentally friendly products or methods	“We’ve initiated ‘green product advocacy’ program, where employees earn rewards for suggesting and using sustainable products” (Head – Personnel)
Adopting green behaviour in job role for enjoyable activities	Encouraging employees to incorporate green practices into their job roles and make them enjoyable	“We’ve gamified the integration of green behaviour into daily tasks. Employees now compete to see who can be the greenest” (Senior Lead Innovation)
Managing a green area that was otherwise unused	Transforming unused spaces into eco-friendly areas	“We’ve converted an unused space into a ‘green oasis,’ and we’ve gamified its management. Employees take pride in maintaining it” (Senior Manager – Personnel)
Initiating a policy/mandate on reduced energy use	Implementing policies and mandates for reduced energy consumption	“We’ve introduced a company-wide policy that rewards departments for reducing energy use. It’s become a friendly competition” (Regional head-Overall Development)
Reducing, reusing, recycling and repurposing plastic use	Strategies to minimise plastic waste through reduction, reuse, recycling and repurposing	“We’ve initiated a plastics reduction program. It’s gamified, so teams compete to see who can reduce plastic waste the most” (Senior Project Lead)
Conducting eco-sensitive trainings, talks, sessions	Providing eco-awareness training and sessions for employees	“We’ve gamified our eco-sensitivity workshops. Employees earn points for participation and implementing what they learn” (Area Manager-L&D)
Monitoring environmental impact and posting on social media	Tracking and sharing an individual’s environmental impact on social media	“Our employees monitor their carbon footprint and share their progress on social media, inspiring others” (Senior Associate HR)
Promoting green behaviour among friends and peers	Encouraging eco-friendly practices among colleagues and acquaintances	“We’ve introduced a peer advocacy program where employees inspire each other to adopt green habits” (Senior Manager – Quality Assurance)

Source: Created by the authors