Table 7 HTMT ratio Design Technological... | Emerald Publishing

Table 7

HTMT ratio

	Design	Technological Factors	Social factors	Psychological Factor	Experience	Customer Engagement
Design
Technological factors	0.729
Social factors	0.336***	0.718
Psychological factor	0.124†	0.241***	0.668
Experience	0.175*	0.413***	0.355***	0.625
Customer engagement	0.342	0.316	0.413	0.573	0.738

	Design	TechnologicalFactors	Social factors	PsychologicalFactor	Experience	CustomerEngagement
Design
Technological factors	0.729
Social factors	0.336***	0.718
Psychological factor	0.124†	0.241***	0.668
Experience	0.175*	0.413***	0.355***	0.625
Customer engagement	0.342	0.316	0.413	0.573	0.738

Source(s): Results from Primary data