Table 3 HTMT ratio CBs CI CS DPM EE H PE... | Emerald Publishing

Table 3

HTMT ratio

	CBs	CI	CS	DPM	EE	H	PE	PV	SI	VTO
Chat bots
Continued intention	0.599
Customer satisfaction	0.621	0.889
Digital payment mode	0.596	0.768	0.744
Effort expectancy	0.892	0.550	0.600	0.537
Habit	0.291	0.540	0.541	0.447	0.295
Performance expectancy	0.787	0.710	0.750	0.659	0.824	0.469
Price value	0.594	0.762	0.793	0.776	0.623	0.495	0.718
Social influence	0.404	0.516	0.554	0.572	0.400	0.707	0.548	0.540
Virtual try-on technology	0.429	0.679	0.667	0.595	0.417	0.671	0.566	0.681	0.637

	CBs	CI	CS	DPM	EE	H	PE	PV	SI	VTO
Chat bots
Continued intention	0.599
Customer satisfaction	0.621	0.889
Digital payment mode	0.596	0.768	0.744
Effort expectancy	0.892	0.550	0.600	0.537
Habit	0.291	0.540	0.541	0.447	0.295
Performance expectancy	0.787	0.710	0.750	0.659	0.824	0.469
Price value	0.594	0.762	0.793	0.776	0.623	0.495	0.718
Social influence	0.404	0.516	0.554	0.572	0.400	0.707	0.548	0.540
Virtual try-on technology	0.429	0.679	0.667	0.595	0.417	0.671	0.566	0.681	0.637

Source(s): Authors’ calculations with PLS-SEM