Table 2.

The 10 journals which published most BE-focused articles

JournalArticles% total
articles
Cit.% total
citations
1Journal of Business Research425.433,49312.18
2Journal of Retailing and Consumer Services283.621,2804.46
3Journal of Product and Brand Management283.621,4014.89
4Journal of Brand Management253.231,8416.42
5Sustainability202.581270.44
6Asia Pacific Journal of Marketing and Logistics162.074271.49
7Marketing Intelligence and Planning121.554171.45
8International Journal of Contemporary Hospitality Management111.427102.48
9Frontiers in Psychology111.42520.18
10Journal of Brand Strategy101.2980.03
 Total number of BE-focused articles in top 10 journals20326.23  
 Total of BE-focused articles published774100.00  
 Total citations for BE-focused articles published in top 10 journals  9,75634.02
 Total citations for BE-focused articles published  2,8679100,00

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